AMO plays with blurred transparencies for prada's menswear SS'16 show
AMO plays with blurred transparencies for prada's menswear SS'16 show
jun 22, 2015

AMO plays with blurred transparencies for prada's menswear SS'16 show

AMO plays with blurred transparencies for prada’s menswear SS’16 show
all images courtesy of AMO / prada




for men’s SS’16 fashion week in milan AMO, OMA’s research branch, has once again envisioned the stage for prada‘s catwalk show. the industrial-like space translates the perception of continuity through the use of curved, straight, plastic sheets that are suspended from above. becoming a negative of the  flooring while the plastic panels imitate a mold which defines the runway and the elliptical concrete benches. the abstract catwalk, plays with contrasting levels of views and blurred transparencies, evoking a sense of a never-ending and undefined backdrop for prada’s post-modern punk collection.

AMO investigates the perception of continuous space through an invasion of the ceiling

plastic panels hang from the ceiling, creating a mold for the space above

fiberglass and polycarbonate sheets suspend from above as ‘stalactites

the concrete benches are placed in between the space


prada models walk down the industrial catwalk space




panorama of prada’s ss’16 catwalk

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