batek architekten design a bright beauty store for zalando in berlin

batek architekten design a bright beauty store for zalando in berlin

germany-based studio batek architekten reveals the design of a new berlin beauty store for the online retailer zalando. the photogenic space features various unique sculptural elements, such as tailored shelf made of recycled plastic cups, and can be used as a gallery, beauty salon, or photo studio.

central highlight shelf made by smile plastics from recycled plastic and concrete table with lighting by PSLab



batek’s space is entirely customizable, offering dynamic arrangements for product presentations, pop-up events, beauty services, and video shoots. freely movable stainless steel cubes are perfect for ad-hoc zoning, curated product showcasing and presentations. a long shelf, crafted by smile plastics from recycled plastic cups, draws the eye and serves as the showcase highlight.



central to the front retail area is an imposing solid concrete wash basin for customer use. three floor-to-ceiling shelves made from stainless steel divide the shop floor. they pivot, either dividing the area in two with a secluded back area or opening up the space completely. they are backed with full-height mirrors that visually enlarge the room.



at the back of the space is the four-meter long stainless steel beauty service table, with retractable mirrors. privacy comes from a movable curtain made from light fabric. the low-key color concept of cream, light beige and grey, nude and natural shades, in harmony with the cement bonded industrial flooring and special, daylight reproducing high color index lighting, together create a gallery environment ideal for presenting exquisite beauty products.








project  info:


architects: batek architekten

shelf design: smile plastics 

lighting: PSLab

client: zalando


designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.


edited by: maria erman | designboom

    have something to add? share your thoughts in our comments section below.
    all comments are reviewed for the purposes of moderation before publishing.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.


    a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

    architecture news

    keep up with our daily and weekly stories
    502,379 subscribers
    - see sample
    - see sample