bernard dubois designs beijing boutique for nicolas andreas taralis
all images courtesy of bernard dubois

 

 

 

belgian architect bernard dubois has created the first solo-boutique of fashion designer nicolas andreas taralis in beijing. presented with a difficult, quasi-triangular location, it was decided that a serious re-thinking was needed to make the space and brand harmonize. the solution came in the form of a radically changed geometry that breaks any remnants of the pre-existing design language.

bernard dubois designs beijing boutique for nicolas andreas taralis
curved wall  

 

 

 

a bright white, curved wall is the main interruption of rigidity and symmetry, its presence adding a unique visual dynamic that happens to fit nicely within the architectural style of taralis’s pieces. the element also emphasizes the gridded, light-box ceiling above. covering the entire surface of the boutique, the layout and design of walls, mirrors, and clothing displays all center around the distinct graphical system.

bernard dubois designs beijing boutique for nicolas andreas taralis
the same ceiling grid pattern is repeated in floor-to-ceiling mirror panels 

 

 

 

the boutique’s depth is accentuated by the wall, which also helps guide visitors from the entrance to rear in a single movement. a single clothing rack 20 meters long is placed alongside the right side with two, 10 meter changing rooms directly behind. all walls are clad in full-height mirrors or black satin lacquered metal, and possess direct correlation to the grid above them.

bernard dubois beijing boutique nicolas andreas taralis designboom
back corner of store 

bernard dubois designs beijing boutique for nicolas andreas taralis
view to the end of the curved wall

bernard dubois designs beijing boutique for nicolas andreas taralis
benches in front of the stone wall

bernard dubois beijing boutique nicolas andreas taralis designboom
satin black changing rooms mimic the ceiling grid 

bernard dubois designs beijing boutique for nicolas andreas taralis
custom display box 

bernard dubois beijing boutique nicolas andreas taralis designboom
accessories produced for the store 

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store plan

 

 

designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

 

edited by: nick brink | designboom