amsterdam-based architecture studio ninetynine has created a new store for dutch bike brand vanmoof in berlin, germany. the design concept aims to introduce a new retail model, aligning with the company’s shift towards highly advanced electrical bikes. 

vanmoof brand store 1

all images by ewout huibers



this brand store is just one of the projects that ninetynine has designed for vanmoof. the architects have developed a global retail concept based on the idea of a fresh, healthy city, free from (visual) pollution. in this dream city concept, all vanmoof stores are formed as a natural habitat for the bikes. the interiors showcase uniformity in material, as all global stores were produced in one location before being shipped around the word. 

vanmoof brand store 2



every store has three main functions: showroom, service point and test ride center. the entrance threshold is low, literally, with the stores feeling like an extension of the street they’re located in. the interior features a function wall and lots of concrete and steel. large graphics with skylines and other urban references can be observed throughout the retail environment.

vanmoof brand store 3



seaters and planters resemble street furniture and park benches, while the bike doctor area lies behind a façade, as if it’s a separate shop in a local square. as for the bikes, they’re placed freely in the room, because ‘in the end it’s the product that tells the story‘ ninetynine shares. the interior was completed with white slat walls, while the flooring is made out of cement based resin.

vanmoof brand store 4

vanmoof brand store 5

vanmoof brand store 6

vanmoof brand store 7

vanmoof brand store 8

vanmoof brand store 9

vanmoof brand store 12

vanmoof brand store 10

vanmoof brand store 11




project info:


name: vanmoof brand store
architecture office: ninetynine
location: torstraße 42, berlin
area: 175 sqm




designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.


edited by: myrto katsikopoulou | designboom