curiosity: uniqlo megastore, japan

uniqlo megastore, bordless entrance by curiosity photos © nacasa & partners image courtesy curiosity

japanese firm curiosity have just completed the design of the uniqlo megastore which opened near shinjuku station in tokyo. the new design is strongly influenced by the tokyo urban landscape and the large entrance, marked with three display towers, recreates a mini-shinjuku city. as the lighting floor wraps the towers in a glow of light that illuminates the surrounding streets, the shop becomes an active element of the street: attractive and secure.

the façade is composed of two surfaces with geometrical lit lines. the lines make the materiality of the facade and architecture disappear so that only the uniqlo logos remain at night.

reflection of reflection entrance photos © nacasa & partners image courtesy curiosity

the layout and angulations of the towers blur the boundaries between the street and the retail space.

geometric facade photos © nacasa & partners image courtesy curiosity

geometric facade photos © nacasa & partners image courtesy curiosity

geometric facade photos © nacasa & partners image courtesy curiosity

interior of uniqlo megastore photos © nacasa & partners image courtesy curiosity

interior of uniqlo megastore photos © nacasa & partners image courtesy curiosity

interior of uniqlo megastore photos © nacasa & partners image courtesy curiosity

interior of uniqlo megastore photos © nacasa & partners image courtesy curiosity