designdevelop converts billboards into houses for the homeless
 
designdevelop converts billboards into houses for the homeless
jun 24, 2014

designdevelop converts billboards into houses for the homeless

the worldwide phenomenon of homelessness has become a growing concern during past couple of decades. finding solutions is a complex task which involves a coordination of skills in socio-psychological and administrative fields. created by designdevelop, the main priority of ‘project gregory‘ is to find optimal alternatives for the existential questions of people without homes through the use of billboard objects and their advertisement spaces.

 


all images and video courtesy of designdevelop

designdevelop gregory billboards houses homeless
proposed billboard house in slovakia

 

 

 

cities are engulfed with billboard advertisements which are expensive to construct, maintain and their subsequent renting is a costly venture. the proposal increases the functionality of the structures in a way that the insides could be turned into living spaces. such an object would produce minimal maintenance costs, which could be paid through the rental space of its façade. in addition, the architects believe, ‘if we take the electricity cost needed for the billboard to keep it lit during night and we try to optimize it by x%, we find that this saved energy could fully cover all those interior usage needs.’

designdevelop gregory billboards houses homeless
billboard dimensions are the same with the exception of the stairs that lead to the living areas

 

 

 

this study is based toward republic of slovakia, for the city of banskà bystrica, where it is easy to implement due to existing energy and water grids. however, the housing project is possible to apply anywhere, with the exception that its implementation must be proceeded by research for an adequate place where it may be physical realized.

designdevelop gregory billboards houses homeless
exterior visualization of the structure

 

 

 

partner reciprocity is focused toward firms and investors who would participate in the realization or long term rental of the involved advert space. in turn, they would be provided with an official logo, which they could place on their own companies web sites, or other propagation materials with direct links to the project website. the added value lies in an option to present one’s company towards its peers as a place of social consciousness.

designdevelop gregory billboards houses homeless
exterior visualization of the structure

 

 

 

the triangular shape of a billboard results in a plan divided by two rooms. the first contains an entrance hall, kitchen, office desk, stairs to a raised bed, and bedroom part under that is storage room. the second component holds a bathroom with a washbasin that is located on the wardrobe, toilet and shower corner. construction is solved with wooden joists, concrete base, oriented strand boards, wooden or steel staircases and two windows.

 

the project is currently looking for funding on kickstarter here.

designdevelop gregory billboards houses homeless
interior views of the bathroom

designdevelop gregory billboards houses homeless
interior views of the ground floor and entry

designdevelop gregory billboards houses homeless
interior views of the main living areas

designdevelop converts billboards into houses for the homeless
ground floor plan

designdevelop converts billboards into houses for the homeless
sections

designdevelop converts billboards into houses for the homeless
the logo is based off of the plan geometry

 

 

 

the work is meant to be an ‘open source’ initiative which encourages interactions among architects, designers, and artists who can come up with innovative construction methods and layout alternatives. the non-profit platform will be available for each city without the author claiming any financial benefits from its usage.

designdevelop converts billboards into houses for the homeless
research study infographic

 

 

designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

  • I would defintely sell this to a pimp for crack or money if I were a homeless dude. Though thinking that some human beings could have a better life on the back of some endless marketing campaigns, sounds like a good thing. But is it? How does this kind of isolation helps one self in need of real help? How social integration occurs for this people? How is this idea sustainable?

    nick
  • great design and use of the space!
    if for homeless or investment bankers, that might not the main issue here.

    David
  • It’s a nice design but how about just making proper houses for people in need?
    It seems luxurious, and it’s for two. Do homeless folks share their bed?
    Why would people not strip it if it’s easily accessible? Who pays for it and who pays for the power, etc?
    May be more suitable for hitch-hikers and back-packers to use on a subscription basis…

    raymondo
  • Such a great idea, The developers all around the world should start to think smarter and show up their social feeling,this might be a part of their work as well.

    brepto
  • I quote dbkii. I was exactly thinking the same as dbkii

    Paul Nord
  • Humor, no? Is the big screen TV behind a cabinet door?
    A homeless person keeps moving. This is an invitation for squatters with weapons. No one looking for free lodging would ever leave this place.

    Jim

    jimCan
  • very smart idea! i wish people would adopt that all over the world and help out some people.

    ea/LA
  • brilliant idea. love this.

    terri gillis
  • ya.. “they´re homeless they can live by a freeway and should thank us for our ironic way to market stuff they would not be able to buy on their shelters”.
    this is totally stupid.

    anonymous
  • might be a little noisy, but otherwise, nice digs

    dbkii

have something to add? share your thoughts in our comments section below.
all comments are reviewed for the purposes of moderation before publishing.

comments policy

PRODUCT LIBRARY

a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

architecture news

×
keep up with our daily and weekly stories
508,308 subscribers
- see sample
- see sample
designboom magazine