frank gehry has unveiled new renderings of ‘the grand’, a mixed-use development located opposite LA’s broad museum and the walt disney concert hall. although plans for the project have been in the works for a while, the unveiling of the new imagery coincides with the announcement that construction work is set to get underway later in 2018. once complete, the scheme will include a mix of retail, hotel, dining, entertainment, and residential components anchored by a central public plaza above five levels of parking.

frank gehry grand avenue
all images courtesy of related / gehry partners

 

 

developed by related companies, frank gehry’s design features a range of restaurants and retail outlets located along a series of landscaped terraces. a movie theater complex and a 20-story, 314-room equinox hotel also form part of the plans. the grand’s residential component will be a 39-story tower containing a total of 436 units. the LA times reports that related will offer subsidized rents to low-income tenants for 20% of the apartments. with work on site set to get underway in the fall, it has also been announced that engineering company AECOM has been appointed the project’s construction manager.

frank gehry grand avenue
the grand’s residential component will be a 39-story tower containing 436 units

 

 

furthermore, the LA times describes how the walt disney concert hall, also designed by gehry, could potentially be used as a screen for light projections emanating from the new development across the street. ‘we selected the metal surface that tested best for projection,’ explains gehry. ‘you close that piece of grand avenue, put some chairs out there and you’ve got something special. we’re not just building buildings, we’re building places.’ the development is set to complete in 2021.

frank gehry grand avenue
the scheme will include a mix of retail, hotel, dining, entertainment, and residential components

frank gehry grand avenue
a central public plaza is sited above five levels of parking

frank gehry grand avenue
a 314-room equinox hotel also forms part of the plans

frank gehry grand avenue
construction work is set to get underway in fall 2018

  • Hardly even recognizable as a Gehry project anymore. Still nice with all the breaks in the massing, but much less elegant than before.

    Conor says:
  • This looks like a massive development in the 90s. I guess we should just forget sustainability, scale and function since he uses the keyword ‘mixed use’.

    Mike says:

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