karl lagerfeld + HPP architects: schwarzkopf lightbox karl lagerfeld + HPP architects: schwarzkopf lightbox
feb 14, 2012

karl lagerfeld + HPP architects: schwarzkopf lightbox

a collaboration between german fashion designer karl lagerfeld and german practice HPP architects, the ‘schwarzkopf lightbox’ is a pop-up hair salon currently sited within düsseldorf, germany. a simple rectilinear volume containing two storeys, the reusable and recyclable mobile structure was constructed within four weeks. the store’s exterior features an interchangeable facade which has been back-lit with 60 lighting fields. 

main entranceimage © jens kirchnerall images courtesy of HPP architects



surfaced with silhouettes of models, the graphics derived from lagerfeld’s music lovers photo exhibition and the schwarzkopf’s company logo doubles as advertising for the beauty services provided inside. standing at 10.8 meters tall, the 15 meter by 11 meter building footprint produces 300 square meters of usable area. illuminated benches placed along the pathways of the surrounding park intersects the open air and covered ground level, leading to a cafe which may be used by transient visitors or customers. accessed with a stairway, the salon on the upper floor overlooks the park’s activity below.

the building was designed by karl lagerfeld and HPP architects image © jens kirchner

ground level cafe image © jens kirchner

upper level salon image © jens kirchner

floor plan / level 0

floor plan / level 1

structural axonometric diagram

project info:


project: schwarzkopf lightbox by karl lagerfeld client: henkel ag & co. kgaa design: karl lagerfeld architecture: hpp architects, düsseldorf location: düsseldorf, königsallee/ graf-adolf-platz planning and construction period: january until april 2011 size: 300 m2 total area structure: steel construction measurement: l 15,75 x b 11,25 x h 10,88 meter award: IF communication design award 2012

  • Always found the company name combined with the black and white images one the most repellent branding.

    airborn says:

have something to add? share your thoughts in our comments section below.

comments policy
designboom's comment policy guidelines
generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
the correction is at the discretion of the post editor and may not happen immediately.

what if you disagree with what we or another commenter has to say?
let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

- please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
- please don't personally insult the writers or your fellow commenters.
- please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
- please don't include your website or e-mail address in your comments for the purpose of self-promotion.
- please respect jury verdicts and do not discuss offensively on the competition results
(there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
the best 100-200 entries too.)

a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.


a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

architecture news