ODA echoes pre-war architecture of new york with 2505 broadway tower

learning from the upper west side

Rising nineteen stories along the corner of 93rd Street, the ODA-designed 2505 Broadway tower reaches completion. Developed by Adam America Real Estate, this luxury residential project on Manhattan‘s Upper West Side showcases living spaces by ODA Interiors. While the team has designed all of the interiors of the firm’s residential projects across the United States, it is now expanding its visions toward private homes and luxury hotels. The forty-one residences inside 2505 Broadway are now listed for sale, with over 50% already sold.

images © Aaron Thompson | @aaronthompsonphoto

contemporary spaces behind a classic facade

With 2505 Broadway, the design team at ODA celebrates the pre-war architecture found throughout the neighborhood, translating the traditional style through a contemporary lens. Much of the Upper West Side’s classic buildings take shape with exclusively brick masonry — keeping in mind this context, ODA crafts a facade of brickwork to weave the new building into the fabric of the area. This materiality is elevated with ‘custom long-format Petersen bricks, whose hand-molded fabrication in Denmark by eighth generation brick-makers creates a richness in texture and character.’

While the brick facade — along with private terraces, entrance foyers, and ornamental details — recalls the tower’s historic neighbors, the spaces are carefully planned to suit the needs of the modern resident with diverse floor plans, elevated amenities and expanded outdoor spaces.

inside the luxury tower by oda

Of the forty-one residences within ODA’s tower at 2505 Broadway, each is flooded with natural light through walls of oversized windows. These windows show historically-inspired mullions that contrast the rich brickwork with their crisp, sophisticated lines. Inside, finishes of marble, oak, and brass serve to enhance the references to classical architecture. The team notes: ‘2505 Broadway was designed from the outside in. Every residence has access to the vast amenity rooftop terrace while select residences can also enjoy private balconies or their own private ‘backyards.’

2505 Broadway is available for immediate occupancy. Douglas Elliman Development Marketing is the exclusive sales and marketing agent for the project, with on-site sales led by Ariel Tirosh. 

Eran Chen, Founding Principal, ODA comments: ‘Manhattan’s Upper West Side is one of New York’s longest standing, iconic neighborhoods and 2505 Broadway seeks to complement this heritage in its neighborhood-scale, timeless materiality and elegant proportions.

‘A custom, curved brick façade of rounded, vertical piers rises from the street level and tapers into terraced setbacks at the top of the building. Anchored between these piers are deep, over-sized windows adding crisp, sophisticated lines to the building’s façade.

‘A sweeping entry marquee ties together both the large and small-scale details, embracing the pre-war aesthetics of the neighborhood, while adding ODA’s unique layer of nuanced expression to create an exterior that is at once contemporary yet timeless.’

interiors are flooded with sunlight through oversized windows

finishes of marble, oak, and brass enhance the references to classical architecture

ODA curates the interiors with a ‘timeless materiality’

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project info:

project title: 2505 Broadway

architecture: ODA | @odanewyork

location: 2505 Broadway, New York, NY

team: Eran Chen, Olivera Grk, Ryoko Okada, Christopher Sjoberg, Adi Krainer, Matt Boker, Saranya Kanagaraj, Jacob Hedaya, Belen Pena, Jessica Schoen, Pablo Zepeda

client: Adam America Real Estate | @adamamericare

photography: © Aaron Thompson | @aaronthompsonphoto