one plus partnership: wuhan pixel box cinema
 
one plus partnership: wuhan pixel box cinema one plus partnership: wuhan pixel box cinema
mar 29, 2012

one plus partnership: wuhan pixel box cinema

 

hong-kong based practice one plus partnership (ajax law ling kit, virginia lung) has sent us images of ‘wuhan pixel box cinema’, a multiplex theatre in wuhan, china. treating the basic element of a tiny pixel as the basis of the design, the project seeks to fully immerse the visitors into the realm of motion pictures by creating a visually-arresting motif out of the square-shaped units.

all images © ajax law ling kit, ulso, courtesy of one plus partnership

 

 

fabricating a thematic cohesion through pixels, furniture units and programmatic zones are defined by building up boxes of different heights: the cashier counter, food display cabinet, serving counter, seats and tables are created by cubic protrusions that holistically read as a collection of three-dimensional pixels. a feature display wall in the entrance area creates a dynamic surface of extended box forms that also presents the name of the cinema in a subtle but dramatic fashion.

 

 

in the box office grand hall, a large conic envelope created from over 6000 pieces of stainless steel panels forms a habitable space that fully wraps around the viewers. the reflective nature of the material produces a multiplying optical illusion that blurs the inhabitants sense of space. aiming to generate an atmosphere that references the digital elements of films, the design explores multiple ways in which to present the seemingly two-dimensional unit.

Save

Save

Save

    have something to add? share your thoughts in our comments section below.
    all comments are reviewed for the purposes of moderation before publishing.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

    PRODUCT LIBRARY

    a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

    architecture news

    ×
    keep up with our daily and weekly stories
    477,184 subscribers
    - see sample
    - see sample
    privacy policy