perkins + will winds a bicycle test track through SRAM's chicago HQ perkins + will winds a bicycle test track through SRAM's chicago HQ
mar 31, 2016

perkins + will winds a bicycle test track through SRAM's chicago HQ

perkins + will winds a bicycle test track through SRAM’s chicago HQ
all images © michelle litvin studio

 

 

 

global architecture and design firm perkins + will has completed an office in chicago that features an indoor bicycle track. located inside a former cold storage warehouse in the city’s fulton market district, the 72,000-square foot facility promotes collaboration among employees through a light-filled, open floor plan. commissioned by SRAM, one of the world’s largest manufacturers of bicycle components, the brief called for an interior that connected staff by providing a range of collaborative spaces. an additional component of the design is the integration of the firm’s product development spaces, including a working lab and a machine shop.

perkins-will-sram-office-bicycle-component-manufacturer-chicago-designboom-02
the office is located inside a former cold storage warehouse

 

 

 

the 1/8 mile test track winds through the office, connecting each area of the plan. along the route are several types of open and enclosed meeting spaces that provide multiple options for collaboration. a café functions as an all-day work space — offering a venue for casual meetings as well as facilitating larger gatherings, such as viewing stages of the famous tour de france. informal meetings also occur on the outdoor terrace, which wraps around the office and overlooks the city. corporate functions that require confidentiality are still connected to the rest of the office with glazed meeting rooms that open out onto public spaces.

perkins-will-sram-office-bicycle-component-manufacturer-chicago-designboom-02
the 72,000-square foot facility promotes collaboration among employees

 

 

 

SRAM executives had several objectives for their new headquarters: increased flexible space for communal collaboration; privacy for human resources, legal, and product development; workspace for machining and testing parts; and support features, such as a bicycle cleaning station, locker rooms, showers, tire air-filling stations, a bike repair shop, and bike racks for the more than 100 employees who cycle to work each day. ‘we believe in the power of bicycles to transform lives, and, in this new space, our culture celebrates that,’ explains david zimberoff, vice president of marketing for SRAM. ‘people are really stoked. how could you not walk a prospect or a new employee through here and not have them want to work here?’

perkins-will-sram-office-bicycle-component-manufacturer-chicago-designboom-02
a 1/8 mile test track winds through the office

 

 


one day at SRAM

perkins-will-sram-office-bicycle-component-manufacturer-chicago-designboom-02
the track connects each area of the plan

perkins-will-sram-office-bicycle-component-manufacturer-chicago-designboom-02
along the route are several types of open and enclosed meeting spaces

perkins-will-sram-office-bicycle-component-manufacturer-chicago-designboom-02
the bicycle theme is evident in all areas of the scheme

perkins-will-sram-office-bicycle-component-manufacturer-chicago-designboom-02
areas are provided for casual meetings as well as larger gatherings

perkins-will-sram-office-bicycle-component-manufacturer-chicago-designboom-02
the layout integrates the firm’s product development spaces

perkins-will-sram-office-bicycle-component-manufacturer-chicago-designboom-02
informal meetings occur on the outdoor terrace

 

Save

    have something to add? share your thoughts in our comments section below.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

    PRODUCT LIBRARY

    a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

    architecture news