prechteck: NYbillboard prechteck: NYbillboard
may 26, 2011

prechteck: NYbillboard

‘NYbillboard’ by prechteck in manhattan, new york all images courtesy prechteck

architect chris precht has sent us images of ‘NYbillboard’, a proposal for a new urban structure in manhattan, new york. recognizing the necessity for architects to address the issues of density and sustainability in the city, the design seeks to reorganize the conventional solution of a high-rise by creating a horizontal layer that provide elevated links between towers.

the preliminary research done on the project saw a list of social problems around continuously building vertically: a sense of isolation due to its distance from the public and urban conditions as well as inefficiency in cases of emergency. by limiting its structural height, the design aims to refocus the attention back to the users’ experience. the ground level hosts a number of public functions, providing direct access to a grid of linking walkways, elevated gardens and facilities. 

street view

distinguished by a crystal-like skin, the project serves as a gateway to brooklyn, liberty and staten island. 20% of the facade area allow algae bio cultivation to take place within the building’s double skin facade. this will help with internal air quality as well as produce bio-diesel which could be used by the integrated nycarshare system. solar and photovoltaic panels cover a total area of 14,000 m2 on the top and side of the structure, producing 7,200,000 kWh per year. 110 wind turbines attached to the west side of the tower have the potential to generate an additional 1,400,000kWh per year, which accounts for roughly 13% of the building’s energy use.

facade detail

interior view

in context


horizontal layer




  • Please, destroy my skyline !!!!!

    Fran says:
  • looks like someone has been reading up on Peter Cook et al as well as Sgr. Soleri

    this would require a rewrite of the zoning codes in Manhattan, as there are complex restrictions on air rights and daylight restriction which this obviously disregards

    the description certainly has all the right buzzwords in it

    amazing what you can do with a computer these days, isn’t it?

    dbkii says:
  • Fantastic! Love Precht!

    Fabio says:
  • So cynical! I think more architects need to think outside the box of reality sometimes. At least they’re being creative. To those that embrace the confines of codes, height restrictions and limit their unconscious, their subconscious and their creativity, mind your business and stop using creative projects like this as the punching bag for your own downfalls.

    Ronin says:
  • Not worth publishing. Too self-centered. Ironic?

    CBD says:
  • like the movie Inception.impresive!

    Dayong says:
  • beautiful model!

    glue says:
  • As always great comments..Whats wrong with you guys ??? If you are going to critique somebody first you got to prove yourself better! Where are your projects guys? the hut in the backyard or your mummy’s kitchen! Stop being ridiculous and try to do some constructive critique.

    AlexM says:
  • The beauty of the city is the fact that it is not singular.
    This single brush stroke destroys and undermines everything I love about the city.

    Matt says:
  • This is for China, not for NY.

    mm says:
  • at last something inspirational..

    emre says:
  • 60’s and 70’s called…they want their vintage design back.

    milky_way says:
  • this could come out from HALO, and i don’t know if this is good or bad. 😀

    ivan says:

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