semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen

a lightweight steel frame supports the airy structure inspired by lingnan wooden architecture.

SZ edited by kat barandy March 14, 2024 4 min

Studio 10 designs the new Nespresso AOM Café Pop-up Store

Nespresso AOM Café Pop-up Store Design by Studio 10 focuses on integrating traditional architecture, materials, and craftsmanship into a modern setting. Situated in Shenzhen‘s MixC complex, the pop-up stands as a cultural hub in the Dachong area. The design emphasizes harmony between modern lifestyles and traditional culture while also promoting environmental preservation. Inspired by Lingnan wooden architecture, the lightweight steel frame structure creates an airy and open space, ideal for the region’s climate. Enclosed by semi-transparent polycarbonate panels, the café transforms into a cozy sunroom during colder days. Passers-by are drawn to the subtle visibility of the interior, adorned with wooden furniture, artworks, and Lunar New Year decorations.

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 1 — all images by ©Chao Zhang

Studio 10 applies biodegradable and recyclable materials

A horizontal window offers glimpses of café activities, turning into a dynamic display of life after dark. Sustainability is key for Studio 10, with biodegradable and recyclable materials used throughout the design. The base podium features environmentally friendly straw hollow bricks, while the modular interior furniture allows for easy reuse or potential recycling. Traditional architectural detailing, such as mortise and tenon structures, and decorative painting, adds to the Spring Festival atmosphere. Beyond serving as a café, the design team envisions the AOM Pavilion as a cultural hub, providing shelter and hosting activities that promote community engagement and cultural appreciation.

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 2 — Nespresso AOM Café Pop-up Store by Studio 10 integrates traditional architecture and modern elements

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 3 — located in Shenzhen’s MixC complex, the pop-up serves as a cultural hub in the Dachong area

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 4 — the design harmonizes modern lifestyles with traditional culture, emphasizing environmental preservation

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 5 — inspired by Lingnan wooden architecture, the lightweight steel frame creates an airy space

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 6 — the base podium is paved with environmentally friendly straw hollow bricks

nespresso-aom-cafe-pop-up-store-shenzhen-designboom-1800-2 — semi-transparent polycarbonate panels enclose the café, creating a cozy atmosphere on colder days

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 7 — a horizontal window offers glimpses of café activities, creating a dynamic display after dark

nespresso-aom-cafe-pop-up-store-shenzhen-designboom-1800-3 — passers-by are intrigued by the interior’s subtle visibility, featuring wooden furniture and Lunar New Year decorations

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 8 — sustainability is prioritized, with biodegradable and recyclable materials used throughout

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 9 — the AOM Pavilion serves as more than a café, fostering community engagement and cultural appreciation

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 10 — traditional architectural detailing, like mortise and tenon structures, enhances the Spring Festival atmosphere

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 11 — the design blends tradition and modernity, creating a unique space for relaxation and cultural exchange

semi-transparent polycarbonate and wooden panels form nespresso pop-up café in shenzhen - 12 — modular interior furniture allows for easy reuse or potential recycling

the interior space features modular wooden display props and movable furniture red paint decorations are influenced by the traditional Lingnan architecture bamboo-woven lanterns ornament the exterior of the café the tips of the roof rafters are decorated with a touch of gold paint

project info:

name: Nespresso AOM Café Pop-up Store Design
architect: Studio 10 | @studio10design

interior design: Studio 10

principal-in-charge: Shi Zhou

design team: Chunhui Mo, Mengqi Zhang, Liuqing Liu, Jingqi Qiu, Ziqi Wang, Jinru Zhao, Jiaxiao Bao

contractor: Beijing Deno Mingtong Exhibition Service Co., Ltd

owner: Nespresso

client: JUANZONG CREATE

graphic design: JUANZONG CREATE

co-production: VVYY®️ Design Center

gross floor area: 60 sqm

location: MixC World, Nanshan Shenzhen, Guangdong, China

photography: Chao Zhang – ZC Studio | @zhangchao_sz

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