swiss architect valerio olgiati has completed a flagship store in miami for french fashion brand céline. the interior project spans two storeys, with the ground floor serving as an exhibition space, while the upper level contains shoes and ready-to-wear items. the scheme’s façades, floors, walls, and ceilings are entirely made of marble, with the brazilian stone pinta verde lending the surfaces a calming blue-green coloration.

valerio olgiati celine flagship store
all images © mikael olsson

 

 

held by concrete pillars that connect the entire building to its foundation, the ground floor has been conceived as the interior of a canopy. here, ‘the virtual world exists in parallel with the physical’, says valerio olgiati. above, deep inside the marble, is a different type of space where céline’s clothing is displayed. ‘more tent than boutique, this is a place where an internal universe can be imagined,’ olgiati explains. the store is located in the miami design district, an area increasingly known for its contemporary architecture, upscale interior design stores, and art galleries.

valerio olgiati celine flagship store
a concrete stairway leads to the store’s upper level

valerio olgiati celine flagship store
the ground floor serves as an exhibition space

valerio olgiati celine flagship store
the scheme’s façades, floors, walls, and ceilings are entirely made of marble

valerio olgiati celine flagship store
pinta verde marble lends the surfaces a calming blue-green coloration

valerio olgiati celine flagship store
the upper level contains shoes and ready-to-wear items

valerio olgiati celine flagship store
floor-to-ceiling curtains delineate the store’s fitting rooms

valerio olgiati celine flagship store
the reception area has been conceived as a canopy

valerio olgiati celine flagship store
the store is located in the miami design district

 

 

project info:

 

name: céline flagship store
object: fashion store
location: miami, USA
client: céline
architect: valerio olgiati
collaborators: anthony bonnici (project manager office olgiati), sofia albrigo
marble contractor: essequattro s.p.a.
general contractor: michilli construction & consulting
materials: marble, in-situ concrete, bronze, chrome steel
begin of planning: august 2016
start of construction: september 2017
end of construction: april 2018
volume: 2,826 m3
area: 487 sqm
copyrights plans: archive olgiati
copyrights pictures: mikael olsson

    have something to add? share your thoughts in our comments section below.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

    PRODUCT LIBRARY

    a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

    architecture news