oded ezer: typembrya
in his latest video 'typembrya' oded ezer pays homage to herb lubalin's 'mother & child' logo designed in 1967. the short piece shows a typographic mutation of an ampersand, inspired by current biotechnology methods.
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in his latest video ‘typembrya’ oded ezer pays homage to herb lubalin’s ‘mother & child’ logo. the short piece shows a typographic mutation of an ampersand, inspired by current biotechnology methods.
‘mother & child’ logo by herb lubalin, 1967
typembrya is the third experimental typo project in ezer’s ‘biotypography’ series. ‘biotypography’ is a term that refers to any typographical application that uses biological systems, living organisms, or derivatives thereof, to create or modify typographical phenomena.
