street light disco illuminates sydney with reflective optical effects street light disco illuminates sydney with reflective optical effects
jan 28, 2015

street light disco illuminates sydney with reflective optical effects

street light disco illuminates sydney with reflective optical effects
photo © oly begg
all images courtesy of office feuerman

 

 

 

located in sydney’s martin place, a pedestrian promenade in the heart of the central business district, office feuerman has built an installation called ‘street light disco’. the project takes the vertical banner, which is typically used as a marketing device, and reinvents it as a dynamic and interactive surface, creating a new sensory experience. a familiar piece of city infrastructure is transformed, altering the existing urban streetscape and encouraging the passersby to pause and enjoy the public space of the metropolis.

 


video courtesy of office feuerman

 

 

 

23 sheets, each handmade and measuring 4.5 meters tall by 1.5 meters wide, line the five-block walkway. mosaics constructed from a thin reflective material are adhered to a fabric to form the surface. the material properties produce a mirror-ball-effect, replicating the plaza’s historic architecture while displaying noticeable light patterns, visual distortions, and unique perspectives of the surroundings. natural day light and artificial night light formations, which are amplified by wind, span across the depths of the space, giving form to formlessness. the site is instantly transformed from a dark, uneventful thoroughfare into an interactive plaza.

office feuerman street light disco sydney australia designboom
night-time reflections
photo © callum andrews 

office feuerman street light disco sydney australia designboom
day-time light patterns
photos © oly begg

office feuerman street light disco sydney australia designboom
the banners replicate the surrounding architecture
photos © callum andrews and oly begg

office feuerman street light disco sydney australia designboom
ground reflections
photo © oly begg

office feuerman street light disco sydney australia designboom
banner installation
photos © callum andrews

office feuerman street light disco sydney australia designboom
artist impression by office feuerman

office feuerman street light disco sydney australia designboom
ground reflections
photo © oly begg 

office feuerman street light disco sydney australia designboom
project diagram by office feuerman

 

 

project info:

name: street light disco
location: sydney, australia
completed: december 2014
client: city of sydney, as part of art and about sydney
office feuerman team: william feuerman and endriana audisho
fabricators: warringah plastics
photographers: callum andrews and oly begg

 

designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here. 

    have something to add? share your thoughts in our comments section below.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

    PRODUCT LIBRARY

    a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

    art news