color and culinary themes collide for pantone smoothie series
color and culinary themes collide for pantone smoothie series color and culinary themes collide for pantone smoothie series
sep 01, 2015

color and culinary themes collide for pantone smoothie series

color and culinary themes collide for pantone smoothie series
(above) ingredients: 1/3 avocado, 1/3 mango, 1/3 cucumber, juice from ½ lime, ½ cup coconut water, 1 tsp honey
all images by michael kushner




art director hedvig a kushner makes a lot of smoothies. with an eye and enthusiasm for creativity and color, kushner noticed that the juice-making method worked a lot like mixing paint — add an avocado and achieve a faded green hue; throw in some strawberries and a splash of hot pink appears. after questioning the possibilities of color and culinary themes, the swedish creative created ‘pantone smoothies‘, a series of coded juices that correlate to the palette matching system.

ingredients: ½ cup strawberries, ½ cup raspberries, ½ red beet, 1 tsp lime juice, 1 tsp coconut oil, stevia to taste




the process of creating each collection begins with colored paper, which kushner matches to a pantone swatch. then, she concocts a smoothie recipe to best match the sample shade, carefully adding fruit and vegetable-based ingredients to the mix. three photographs complete the series, forming a colorful and convenient guide — one of the additives, meticulously arranged; another of the glassed juice blend; and the final shot of each packaged ‘pantone smoothie’.

ingredients: 2/3 cup of almond milk, ½ cup blueberries, ½ bananas, 1/3 tsp spirulina

ingredients: ½ cup firm tofu, 1 cup vanilla soy milk, 1 banana, 1 packet stevia, ½ tbsp peanut butter

ingredients: ½ cup raspberries, 3 ounces silken tofu, 1/3 cup orange juice, 1 tsp lemon juice, 1 tbsp honey

ingredients: 2/3 cup cubed papaya, ½ cup soy milk, 1/3 cup orange juice, 1 tsp lemon juice, 1 tsp honey

ingredients: ½ avocado, ½ banana, juice and zest of ½ lime, 2/3 cup coconut milk, spinach leaves, stevia

ingredients: 2/3 banana, 2 ounces espresso, 1/3 cup greek yogurt, 3 ounces milk, 1 tsp cocoa powder, 1 tsp honey

ingredients: ½ banana, ½ cup mango, 1/3 cup coconut milk, 1 tsp flax seed, 1 tbsp honey, 1 drop vanilla extract

ingredients: ½ cup strawberries, ½ cup greek yogurt, ½ cup milk, ¼ pineapple slice, 1 tbsp peanut butter, 1 tsp honey

ingredients: 1 cup almond milk, 3 dried figs, 1 tsp liquorice root powder , 1 drop vanilla extract, 2 tbsp cashew nuts


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