prism design construct boutique sugarlady pop-up store in shanghai
geometric structures containing boutique garments were dotted underneath the upper level, allowing shoppers to witness the lit-up display below.
architecture studio prism design, have designed a pop-up store for ‘suagrlady’ in shanghai’s k11 art mall. geometric structures containing boutique garments were dotted underneath the upper level, allowing shoppers to witness the lit-up display below. the ‘crystal’ shape of the vertical hangers, defined the overall layout of the shop and made reference to the brand’s visual identity.
all images © makoto adach
prism design aimed to highlight individual pieces through a striking light exhibition, creating an exclusive shopping experience. the changing rooms – as well as the hanging stations – were also illuminated allowing customers to walk into the netted structures. the spatial quality of the layout, combined with the graphical nature of the assemblage, introduces a different way of viewing women’s clothing and, in parallel, puts forward a new visual display by creating a gallery of boutique wear.
‘sugarlady’ pop-up store
the ‘crystal’ shape of the vertical hangers defined the overall layout of the store
geometric structures containing boutique garments were dotted underneath the upper level
the semi-transparent structures contain an ethereal quality
prism design aimed to highlight individual pieces through a striking light exhibition
customers can enjoy an exclusive shopping experience
the display brings attention to individual garments
the floor is illuminated
the space introduces a different way of viewing women’s clothing
the pop-up store will be held until the 15th of August 2016
project info:
project name: sugar lady popup store
client name: sugarlady
category: ladies apparel_popup store
address: k11 art mall, b227,300 huaihai lu,shanghai,china,
floor area: 60 square meters, 10m public corridor part, width;6 m,height;atrium
popup period: 15.aug.2016 – 1.aug.2016 (2weeks)
designed by: prism design
photography credit: makoto adachi
designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.
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