sebastian errazuriz suspends money-filled golden pinata cow in NYC sebastian errazuriz suspends money-filled golden pinata cow in NYC
may 19, 2014

sebastian errazuriz suspends money-filled golden pinata cow in NYC


 

 

sebastian errazuriz has formed a massive golden piñata shaped like a cow as an installation to inaugurate the opening of NYC x design at brooklyn’s industry city. like most piñatas, the hollow object is filled with a surprise — but not candy; instead of being packed with sweets, the massive beast suspended above the streets is filled up with real dollar bills.  ‘I wanted to create a piece that could part of a celebration. coming from south america most kids had birthday piñatas filled with candy.’ errazuriz describes ‘it occurred to me that it would be amazing to build a giant piñata that could be hung between buildings and invite young designers to grab some sticks and have a go at it during the party.‘

sebastian errazuriz suspends money-filled golden pinata cow in NYC
the artist stands beside his installation, ‘XX century capital’

 

 

the piñata is layered in symbolism and controversy. titled ‘XX century capital’ the hanging cow is not only a representation of the gold calf worshiped in the bible, but also maintains a strong resemblance to the wall street bull.  ‘the piece hints at the capital system as an idol that we have worshiped for decades and is unfortunately proving to be false. there’s an urgent need for corrections to the capital system that can offer a more fair redistribution of wealth. the cash cow needs to be smashed but we must be careful not to replace it with more of the same‘. the giant piñata is on view to the public and scheduled to be smashed tomorrow, tuesday may 20th in industry city, brooklyn, NY.

sebastian errazuriz suspends money-filled golden pinata cow in NYC
suspended above the city streets in brooklyn NY

sebastian errazuriz suspends money-filled golden pinata cow in NYC
the giant cash cow will be completely filled with dollar bills

sebastian errazuriz suspends money-filled golden pinata cow in NYC
hanging in brooklyn, the pinata will be publicly smashed

sebastian errazuriz suspends money-filled golden pinata cow in NYC
installing the cash cow in place

sebastian errazuriz suspends money-filled golden pinata cow in NYC
building the cow

nina azzarello I designboom
may 19, 2014

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