shepard fairey: obey collaboration with Levis®

shepard fairey’s artwork outside the Levis® store in times square photo by richard bassett image courtesy of gradient magazine

Levis® invited acclaimed street artist shepard fairey – best known for making his mark around the world with his signature obey logo and more recently his barack obama ‘hope’ poster – to develop a collection for the Levis® brand centered around the obey trademark. the obey x Levis® line includes t-shirts, trucker jackets and jeans which have been injected with fairey’s graphic style. to celebrate, Levis® welcomed fairey to their flagship store located in new york city’s times square – where the artist went to work doing what he does best – adorning the streets in his signature art work. he put up wheatpastes of his art along with tagging the obey logo outside the store infront of an intrigued crowd. fairey preparing the walls for his artwork photo by richard bassettimage courtesy of gradient magazine

putting up wheatpastes photo by richard bassettimage courtesy of gradient magazine

photo by richard bassettimage courtesy of gradient magazine

working infront of a jovial crowd photo by richard bassettimage courtesy of gradient magazine

photo by richard bassettimage courtesy of gradient magazine

the infamous obey logo which fairey has tagged world wide photo by richard bassettimage courtesy of gradient magazine

photo by richard bassettimage courtesy of gradient magazine

punk pioneer posters and glimpse of obey x Levis® line photo by richard bassettimage courtesy of gradient magazine

Levis ® collaboration graphics and punk pioneer posters with front and back printing – four posters form one large poster, which fairey signed after the installation