International Design Excellence Awards International Design Excellence Awards

International Design Excellence Awards

2020 marks the 40th anniversary of the International Design Excellence Awards (IDEA), one of the longest running and most prestigious design awards programs in existence. Originally founded to recognize exceptional achievement in industrial design, the program has since grown to highlight design in many connected disciplines including design strategy, branding, digital interaction and so much more.

IDEA recognizes products and services that encourage, inspire, and push our industry forward. We promote innovation and excellence. We encourage an in-depth and forward-thinking process. Ultimately, we honor great design that brings real benefit to users, clients, and society.

This is your opportunity to claim your place in design history by entering your work in one of the most prestigious design awards programs in existence. IDEA winners receive significant, international publicity and exposure in celebration of their accomplishments. If that wasn't enough, all winning IDEA products are entered into the permanent collection of The Henry Ford Museum and remain an ever-present symbol of ingenuity and mastery of craft.

The Categories:
Automotive & Transportation, Branding, Children’s Products, Commercial & Industrial Products, Consumer Technology, Design Strategy, Digital Interaction, Environments, Home, Furniture & Lighting, Lifestyle & Accessories, Medical & Health, Office & Accessories, Outdoor & Gardens, Packaging, Service Design, Social Impact Design, Sports, Leisure & Recreation, Student

The Jury:
The 2020 jury is led by Jonah Becker, IDSA (SVP of Design at Fitbit), he leads the ID, UX, UX Research and Design Operations teams to deliver on the vision of making everyone in the world healthier. Jury members include top designers from: Adobe, Aplat, Apple, Bolt Threads, Casper, Fjord, IDEO, Knoll, Manual, McKinsey & Co, Newell Brands, Nike, Niu Technologies, Notre Dame, Samsung NEXT, Studio Gorm, Sundberg-Ferar, Volume Inc., Untitled Motorcycles, and many more!

The Criteria:
The same criteria have remained unchanged during the 40-year history of IDEA. We believe this consistency further separates the IDEA program from other awards programs.

Design Innovation - How new is the product or service? What critical problem is it solving? How clever is the solution? Does it advance a product category?
Benefit to User - How is the user’s life improved through this design? Can they accomplish things not previously possible?
Benefit to Client/Brand - What is the business impact of this design? How has leveraging design proven to be a key market differentiator?
Benefit to Society - Does the solution consider social and cultural factors? Is it designed/manufactured with sustainable methods/materials?
Appropriate Aesthetics - Does the form of the design adequately relate to its use/function? Are the colors/materials/finishes used befitting to its purpose?

Competition Timeline:
Round 1 Regular entry - Jan. 2 – March 2
Round 1 Late entry - March 3 – March 16


cash prize award: $ 0.00 USD

click here for call for entries
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