new york design week 2008: arrojadoa exhibit at the diesel denim gallery new york design week 2008: arrojadoa exhibit at the diesel denim gallery
may 25, 2008

new york design week 2008: arrojadoa exhibit at the diesel denim gallery

during 2008 new york design week, the diesel denim gallery
featured a collaborative exhibition by jaime hayon and moooi.
building up.
arrojadoa is the direct spanish translation of the word audacious,
but is also known as a cactus identifiable by its vertical stacked elements.

the installation focuses on totem sculptures composed with specific functions,
like stools, tables, mirrors, and trays.
each element is made of different colors, materials, and finishes.
the show coincides with the release of jaime hayon works,
the first monograph of hayon, released by berlin-based publisher
die gestalten verlag.

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