chiara luzzana composes soundtrack using alessi extra ordinary metal

chiara luzzana composes soundtrack using alessi extra ordinary metal

together with chiara luzzana, italian sound designer and composer, the alessi ‘extra ordinary metal’ project composes a unique, expressive and engraved orchestra of designs, along with its very own soundtrack. the venture aims to restore the musical spirit of objects and exemplifies the broad range of emotions art forms engage.

all images courtesy of alessi



with the alessi ‘extra ordinary metal’ project, the renown design brand is confidently taking a step into the unknown. its idea was first proposed in early 2017, with the aim of bringing out the sound of some of their most iconic designs. however, the completely new result, more importantly, expresses their exploratory design and research process, as well as how they always aim to challenge what is possible.



the project is configured of a collection of trays, baskets, containers and fruit bowls, all of which further showcase the emotional dimensions of designed objects. made from brass metal, a material that was commonly used by alessi in the 1920s and 30s, ‘extra ordinary metal’ utlizes manufacturing traditions with a modern twist. the table accessories are fabricated using the old goldsmith’s technique of granulation, which is achieved through cold milling the bronzed metal. applied in a geometric sequence generated by the fibonacci number, the resulting texture is a harmoniously engraved design that interacts with light.



with the unfamiliar yet dramatic orchestra assembled, chiara luzzana conducted this exploratory adventure to a new dimension. ‘I create music with sounds from everyday life. all I can see, it can be heard’ explains the italian sound designer and composer. following these visionary principles, a soundtrack was created that captures and translates the transcendent and ethereal essence of the project. furthermore, it realizes a new but still very beautiful language of communication for the designs.






  • Way dope !

    Joshua Metzger says:
  • This girl is a genius! I love her way to create sound project! Well done!

    Kate Golsenberg says:
  • Spacey coolness in the meditative zone … 🙂

    beachcomber says:

have something to add? share your thoughts in our comments section below.
all comments are reviewed for the purposes of moderation before publishing.

comments policy
designboom's comment policy guidelines
generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
the correction is at the discretion of the post editor and may not happen immediately.

what if you disagree with what we or another commenter has to say?
let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

- please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
- please don't personally insult the writers or your fellow commenters.
- please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
- please don't include your website or e-mail address in your comments for the purpose of self-promotion.
- please respect jury verdicts and do not discuss offensively on the competition results
(there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
the best 100-200 entries too.)

a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.


a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

design news

keep up with our daily and weekly stories
502,523 subscribers
- see sample
- see sample