behind the scenes of the success of designboom's RENAULT 4 ever competition
behind the scenes of the success of designboom's RENAULT 4 ever competition
jan 11, 2012

behind the scenes of the success of designboom's RENAULT 4 ever competition




last march, designboom in collaboration with RENAULT asked the world to redesign the iconic RENAULT 4, with an eye towards both contemporary, futuristic styling and economic sustainability.


3273 designers from 92 different countries participated, and in october, three winners were chosen and awarded at a special ceremony in paris. RENAULT was on hand to record every step of the way: traveling among new york, paris, london, and milan to take you through the design process, jury selection, and the final award announcement for the heavily followed competition, and they’ve just released the video for all to see.


you might want to read what THE NEW YORK TIMES reported.


the results? london-based designer mark cunningham, who won first place for his design ‘r4volution‘, called winning the award one of the best three moments of his life. RENAULT looks forward to developing its own vehicles with the same energy as the winning entries, with– to borrow the words of RENAULT’s vice president of design laurens van den acker– ‘one foot in the past, one foot in the future.‘


travel to designboom’s office in milan, or join RENAULT, designboom, and the winners and jurors at the awards event in paris. take a look at the london metro where cunningham first sketched his first-prize-winning design on the way to work; hear what question led second-place team yann terrer and jerome garzone to design their innovative ‘r4 rally‘; or learn what struck third-prize winner allen zadeh as the most interesting part of his experience developing his ‘eleve‘ concept. are you curious about which feature among the shortlisted entries is the top pick of jury member maï ikuzawa, designer and daughter of the famed japanese auto racer? check it all out in the official behind-the-scenes video below!




in case you missed it on designboom: view the full competition results, see more coverage from the awards ceremony, or read the original call for entries.

behind the scenes of the success of designboom's RENAULT 4 ever competition first-place winner mark cunningham won the RENAULT 4 driven by former formula 1 driver michel leclère in the 2011 historic ralley monte-carlo

  • Thank you for the clarification db, it was just a bit odd that all the three of the winners were from this random selection of ten though.
    @ rio: I appreciate the originality of all the shortlisted and also non-shortlisted works, but unlike common object design, car design follows some tighter rules and principles, which a jury composed mostly of automotive professionals, asking for a PRODUCTION aimed concept should know very well. All 3 the winners have severe design flaws pointed put in the respective articles, ranging from Hummer proportions to unlikely materials. And personally, building into the design something that is already BUILT INTO the design, I don\’t really call that an idea,… much less a winning idea.
    This is of course, my personal opinion, which I am thankful to db I can express, and I am also thankful to them about all the excellent job done on this contest. for those who might be curious, this is my entry: [url= [/url]

  • well i am not really anyone but i just wanted to address the second of m25’s notes: that thing about the 2nd place winner is also true of soft-top convertibles which doesn’t stop most people from buying them if they want. i actually liked the 2nd place design the best. and re: the 1st place, yeah you can change the engine of most cars but it’s a mess, it IS something diffferent that this one is built into the design. i think more than one of the shortlist people thought of this, and for all of them i think it is smart.

  • dear m25,

    we just wanted to address the first of your notes:
    the 10 published articles were indeed randomly selected from among the 50 shortlisted entries.
    our editors were not even informed by RENAULT of the winning designs until the same day
    as the rest of the world, when we published the award results.

  • Cool video however…

  • I was shortlisted but I still have a couple of things to say about this:

    1-First off, Renault LIED to us, pretending they were choosing the winner out of the 50 shortlisted while the 10 published articles were in fact not randomly chosen but another shortlist of 10.

    2-Of the 3 winners, the 3rd and second do not really meet the least production criteria; most obviously, the second can be accidentally set on fire with a cigarette or lighter, or torn to pieces with a sharp edge. And the winner brings really nothing new; you can virtually change the engine of any car in the world.

    Thank you renault, for giving us another Peugeot Design Contest :/

  • The designs themselves aside, I give props to Renault for the making-of video, I entered this competition but was not shortlisted but actually it\’s really nice to watch this and see a little bit of the behind the scenes of the decision and also the winners\’ making-ofs. So thanks. Also congrats to the winners!

  • Some interesting proposals (with some nice ideas to be put in production) but not shortlisted…

    (to be continued)

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