best and worst logos of 2008 best and worst logos of 2008
dec 22, 2008

best and worst logos of 2008

the folks at brand new have posted their annual list of the year’s best and worst logos. this year saw a number of high profile rebrandings, but brand new thought many like pepsi and xerox didn’t quite live up to expectations. others like camel cigarettes and sandisk received more favourable reactions. here is a run down of some of the highlights included the aforementioned pepsi and xerox logos. do you think there is one they missed or one which was undeserving of its category?

  • I’m not into all the Pepsi hating. I think its awesome and works well with their packaging redesign. However, I agree with some people’s sentiments that the old logo with the new packaging would have been very effective.

    Brad says:
  • I simply hated the new Pepsi Logo. It looks a bad joke.

    Matches says:

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