‘bloom interactive urban toy installation’ by alisa andrasek and jose sanchez images © alisa andrasek and jose sanchez
designers alisa andrasek and jose sanchez have developed ‘bloom’, an interactive urban toy that seeks the engagement of people in order
to construct a variety of configurations. commissioned by the GLA, the sculptural installation celebrates the london 2012 olympic and
paralympic games. users will be able to fully immerse themselves in the building process by learning the different possibilities of the
structural system by altering its form as well as conceiving various sequences that can be used for modifying the environment.
produced in the official neon pink olympic color, the toy is available in three separate modules and variations, where participants can
build a ring, a spiral or a distributed branch, resulting in the contribution to the final form comprised of over a thousand assembled
components.
different module configurations 
original installed configuration by alisa andrasek and jose sanchez
user interactions
user interaction
‘bloom’ video
component detail
tooling
concept render
concept render simulation
concept render simulation
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