following bureau betak’s dramatic mirror-filled pavilion last year for dior’s spring 2018 show, the studio unveiled yesterday their new creation for the same fashion brand: a checkered-pavilion in paris’ musée rodin for the spring summer 2018 couture show. the set, featuring monochromatic tones and oversized body parts hanging from the ceiling, responds to maria grazia chiuri’s — dior’s creative director — surrealist-inspired runway creations.

bureau betak designs surrealist checkered pavilion for dior's SS18 in paris designboom
image © bureau betak

 

 

greeted by a squared structure having a pattern consisting of alternating black and mirrored squares, the dior pavilion designed by bureau betak already depicted a strong aesthetic. following the same design, the floor flowed into the walls of the pavilion, guiding the visitors into the interiors. once inside, a dramatic black and white space opened, surrounded by white draped-textiles. hanging from the ceiling, different body parts like eyes, ears and torsos, accompanied by bird cages, brought the attendees back to surrealist paris.

bureau betak designs surrealist checkered pavilion for dior's SS18 in paris designboom
image © bureau betak

 

 

‘only the inevitable theatricality of my life interests me.’ a quote by leonor fini — an argentinian surrealist painter who worked closely with christian dior— that inspired maria grazia’s latest collection. as for the set design, these words fit it perfectly too. 

bureau betak designs surrealist checkered pavilion for dior's SS18 in paris designboom
image © bureau betak

time lapse of how the space was built
video © dior

 

bureau betak designs surrealist checkered pavilion for dior's SS18 in paris designboom
screenshot © dior

bureau betak designs surrealist checkered pavilion for dior's SS18 in paris designboom
screenshot © dior

watch dior’s full spring-summer 2018 haute couture show here
video © dior

bureau betak designs surrealist checkered pavilion for dior's SS18 in paris designboom
screenshot © dior

    have something to add? share your thoughts in our comments section below.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

    PRODUCT LIBRARY

    a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

    design news