‘dandelion’ tiles image © designboom

using traditional materials and an old artisanal production process for making moroccan cement tiles, swedish design studio claesson koivisto rune has created new contemporary tile patterns for company marrakech design. the trio visited morocco to get a first-hand understanding of the north african country’s tile industry and apply their learnings to their work. the resulting patterns were presented at an off-site during the stockholm furniture and light fair 2012.

‘we have designed three patterns – ‘dandelion’, ‘stone’ and ‘casa’ – each of which is available in several colors. the cement tiles are handmade in morocco with a traditional manufacturing method. the patterns are obviously inspired by classical arabic geometry, although created by scandinavians. by laying the tiles in various ways each pattern opens the opportunity to create several new different macro-patterns. including a random factor that provides non-repetitive formations. complicated to describe in words. self-evident at sight.’ – mårten claesson, eero koivisto and ola rune

the three tile designs can be arranged in multiple ways, offering several different macro-patterns for each, including a random factor that provides non-repetitive formations. see the available color palettes and layouts here.

‘in their new patterns claesson koivisto rune have combined a modern approach to design with a traditional material and an old artisanal production process, thereby adding a completely novel dimension to the tradition of moroccan cement tiles.’ – inga-lill and pa ovin, founders marrakech design

claesson koivisto rune: contemporary moroccan tiles ‘dandelion’ pattern

dandelion‘ is a hexagonal tile influenced by patterns from japanese textile prints and lacquerware.

claesson koivisto rune: contemporary moroccan tiles ‘casa’ pattern

casa‘ is a hexagonal tile – inspired by arabic geometry – that can be arranged in multiple layouts depending on how you turn the tile when installing them.

claesson koivisto rune: contemporary moroccan tiles ‘stone’ pattern

stone‘ is actually three different, square tiles (A/B/C) which are to be mixed and installed randomly thereby creating an almost endless possibility of different layouts.

claesson koivisto rune: contemporary moroccan tiles exhibition view of claesson koivisto rune’s tile designs during stockholm design week 2012 image © designboom

claesson koivisto rune: contemporary moroccan tiles ‘stone’ tiles image © designboom

claesson koivisto rune: contemporary moroccan tiles ‘casa’ tiles image © designboom

claesson koivisto rune: contemporary moroccan tiles possible ‘casa’ tile arrangements

claesson koivisto rune: contemporary moroccan tiles ‘stone’ tiles

claesson koivisto rune: contemporary moroccan tiles ‘casa’ (left) and ‘dandelion’ (right)

claesson koivisto rune: contemporary moroccan tiles mårten claesson, eero koivisto and ola runeportrait © designboom

video of the tiles’ production process recorded in morocco