the prolific johnson banks, UK have turned turn crop circles into type (and then an alphabet) for quaker oats. as a starting point the agency used an aerial picture they’d found of an ‘e’ made from a spiral of mandlebrot-like circles. ‘a huge amount of work later, the results are starting to break now on TV’. see the work if you are interested in typography be sure to see michael johnson’s life of a graphic designer poster (see the shop section of the JB website)