designed by unto, ‘color gem’ is a set of crayons that pay homage to nature in both appearance and feeling. as if picking up a rock from the ground, the crayons intend to stimulate imagination with their patterns of wonderful colors, which change each time the crayon is put to paper.
all images courtesy of unto
color gem is meant to fulfill that urge of realizing colors directly from nature, and the satisfaction of transforming a block into a form unique to the user’s habit of drawing. just like natural rock erosion, unto wants to let the organic action of drawing determine the form of the crayon. therefore, the user has the opportunity to take part and be invested in the product’s creation and adaptation. the original cube shape invites users to determine the ‘rock form’ through the act of drawing; every sign of press, indent and dulled corner implies the artistic footprints.
draw from nature, as if you picked up a piece of mineral and started coloring
the crayons come in a minimal white box to juxtapose the vivid colors. with a frosted translucent sliding cover, revealing a row of mineral looking crayons, the case intends to resemble the boxes that showcase gems and precious rocks. the crayons are developed and produced in unto’s studio. each piece is machine pressed and hand finished.
every indent and dulled corner instruments the flow of artistic footprints
the crayon takes on forms unique to the user’s style of drawing
the gem collection
the colors stand out against different textures and backgrounds
the frosted sliding cover of the packaging
revealing the gem-like crayons
set of four
the white packaging is juxtaposed with the colorful crayons
click on the image above to see the product on the designboom shop!
project info:
project name: color gem
design: unto
designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.
edited by: lynne myers | designboom
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Well done. Crayons are two steps below fat lead pencils, but this brings them ‘into the studio’. I would suggest a name change to Crayola. It perhaps sounds posher. Sometimes potential of simple things is overlooked – not here. Good one.
Jimmy