fixIts is the world’s first compostable, hand-moldable plastic stick that softens in 60 °C water and thus can be used to solve an infinite number of challenges around the home or in creative projects. fully re-usable, the eco-plastic sticks empower consumers to do DIY on their own terms instead of overspending on single-use or niche equipment.

 

 

chris lefteri, the author of nine books on materials and eponymous design studio founder, is launching fixIts, a product that can have a positive influence on the environment by focusing on fixing rather than disposing of products. lefteri discovered the material while researching his first book on plastics in 2000. ‘we need to come at the sustainability issue from a new angle,’ says the designer. ‘it’s no longer going to be about using guilt as an emotion to drive consumers to think twice about their carbon footprint, it’s about making recycling fun, desirable and driving an approach that means you want to do good rather than the traditional approach of thinking that you should do good.’

 

 

fixIts is made from a plastic that softens at a much lower temperature than average plastics and exploits the main property of thermoplastics which is that they can be repeatedly heated, cooled and heated again.

 

 

the team worked closely with london-based branding agency here design to develop the branding. mark paton, the creative partner at here design, comments, ‘my first thought was literally ‘wow, what an interesting product – how does it work – how can we use that?’ we were also very aware that both the retail context and the household context for this product was visually cluttered, so our approach throughout has been to create a very simple bold brand and identity. the brief to here design was to create a simple statement that referenced the optimism, simplicity, and punchiness of 1950’s packaging at a time when plastics was the ‘new’ material that was going to change the world.’

 

video by fixIts

 

the designers have launched a kickstarter campaign which actually does pretty good — aiming at 6.500 dollars, the product raised more than 13.000 with 788 backers and still has 24 days to go. 

 

 

 

 

 

 

 

 

 

designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

 

edited by: maria erman | designboom

  • Hey designboom, thanks for featuring a copycat product.

    https://www.kickstarter.com/projects/formcard/formcard-melt-mould-make-mend

    Please note that the lazy designers Chris Lefteri and Forest Radford even had to copy Sugru in the video for their fix (broken cable). These people have such little imagination that they need to rely on the work of others to bring their product to market. Apparently it took them two years to ‘develop’ this product – so that would be shortly after I launched my kickstarter then? https://www.kickstarter.com/projects/formcard/formcard-melt-mould-make-mend

    The thing I find really hilarious is that in their defence these lazy designers (Chris Lefteri and Forest Radford) claim that they’ve been working with the raw material since 2004 when they ‘discovered it’ ha ha ha….. what a joke…. so wait it took them nearly 14 years to come up with an application for an amazing material? And the eureka moment only happened after you saw someone else doing something interesting with it? Pathetic….. just pathetic. I have rip offs coming from China, but for London designers to do it is really pathetic. Hah…. 14 years to come up with an application! 14 Years! Apparently this is Chris Leferi’s ‘first’ product…. nice… our first product was a copy…. not looking good so far. Maybe stick to research?

    Incidentally they also pretend in their Kickstarter messages that the developed the chemical – also an outright lie. To develop such a chemical requires about 70 metric tons minimum order… and they’re only asking for £5000 funding? Liers. Out and out liers.

    Well done Chris Lefteri on catching a little money through crowd funding, you did however dent your reputation by becoming a copy cat no different to the rip offs coming out of China, as is apparent by the journalists contacting me over email to ask if I know about your copy cat product. #fail

    And Designboom – here’s a link to your own article: https://www.designboom.com/design/peter-marigold-bioplastic-formcard-11-16-2015/

    Peter Marigold says:
  • Great! exactly what we need, more plastic. And why is it “eco-friendly”?

    Jon Zubizarreta says:
  • Yeah.. I’ve kept Pratley Putty in the house for years. Just me? Must be because it’s a South African invention.

    Alastair says:
  • Regarding electrical applications, I’m not sure this is an improvement over the most commonly known/used insulator: electrical tape. Plus, I would not apply a hot, wet/damp piece of plastic to a wire. Bad times ahead.

    Gabrielle M says:

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