gean moreno + ernesto oroza: tabloid for design miami 2010

the design miami 2010 tabloid, designed by gean moreno and ernesto oroza

designed and edited by american artists gean moreno and ernesto oroza, this 20-page black-and-white tabloid was produced for design miami 2010. numbering 2000 copies, it marks the pair’s seventeenth work in their tabloid project.

contributors to this edition of the tabloid include curators hans ulrich obrist and catherine geel; designers martí guixé, jerszy seymour, andrea branzi, el ultimo grito, david enon, and kueng caputo; and scholars octavi rofes and jens thiel.

the tabloid uses art and text to engage with ideas informing the exhibition

the tabloid format is both visually interesting and utilitarian, not only as a single object but also when disassembled for its pages. on one side of each sheet, patterns and images are printed, most of which are designed around elements in the exhibition. these are then used in the exhibition space as wallpaper tiles to designate particular exhibit sites.

the rest of the tabloid is devoted to interviews, calendars, and articles that take the exhibition as a point of departure from which to explore the artists, works, and ideas in greater depth and breadth.

detail view of a pattern page

interesting and communicative, while remaining eclectic and creative rather than purely informational, the goal of the tabloids is, as the artists state, ‘to introduce unexpected information into the contexts in which they are presented.’

on a tabloid page, art and information collide

here, in an earlier exhibition, the pages of one of moreno and oroza’s tabloids are used as wallpaper

tiling the paper on exhibit panels provides an aesthetically appealing way to delineate specific exhibit sites

here tiles are used on objects as well as on the wall

another example of reappropriating tabloid pages