G.T.DESIGN opens its showroom in milan

in G.T.DESIGN’s showroom in milan, visitors experience the brand's craftsmanship, highlighted by the 2024 paglietta cotta rug line.

lisa kostyra June 18, 2024 4 min

G.t.design launches LA CABINA: a place for special projects

G.T.DESIGN, a leader in contemporary rug design, launched its showroom in Milan’s historic Durini-Monforte design district, adding its presence to the existing locations in New York and Tokyo. The new space called ‘La Cabina’ serves as a hub for the brand’s research and project exhibitions. Showcasing high-end textile creations among G.T.DESIGN’s novelties such as the jewel-rug line Paglietta Cotta, the showroom aims to be a reference point for professionals and clients looking for high-quality and customized rug solutions.

G.T.DESIGN opens its showroom in milan - 1 — G.T.DESIGN’s rugs furnish the interiors of 8408 Hillside, a private estate boasting stunning views above Sunset Strip in Los Angeles

a collaborative and sustainable manufacturer

Founded in 1977 by designer Deanna Comellini, G.T.DESIGN is a family-run business dedicated to creating contemporary textile pieces through artisanal techniques. The brand has a well-established reputation for collaborating with prominent architectural firms, such as Renzo Piano, Gensler, and Saota. These partnerships allow G.T.DESIGN to support complex projects with customized technical and creative solutions, as demonstrated in the One Thousand Museum project by Zaha Hadid Architects in Miami.

Long before sustainable business practices gained global prominence, the company has valued eco-friendly materials and processes since their inception. This dedication to environmental consciousness is evident in collections such as Coconutrug and Himalayan Skin, which utilize raw materials that are ethically sourced, exemplifying the brand’s long-standing philosophy of integrating responsible production in design.

G.T.DESIGN opens its showroom in milan - 2 — bestselling Kama rug collection in sustainable viscose by G.T.DESIGN

the hand-woven paglietta cotta rug line revealed

Inside the Milan showroom, visitors can experience G.T.DESIGN’s craftsmanship through temporary exhibits that highlight the details and qualities of every product. Featured among these is the Paglietta Cotta, an evolution of the Paglietta rug. This new line combines the natural appeal of jute fiber with the brand’s proprietary high-performance yarn, resulting in a rug that is both durable and versatile, suitable for indoor and sheltered outdoor use.

Hand-woven on traditional looms, Paglietta Cotta features an irregular textured design reminiscent of metallic chain mail, offering a visually captivating effect and a pleasing tactile experience. Available in three colorways and customizable to meet specific client preferences, this rug integrates into various environments, adding modern charm to any space.

G.T.DESIGN opens its showroom in milan - 3 — Paglietta Cotta boasts irregular and unique curls on its metallic-like surface

G.T.DESIGN opens its showroom in milan - 4 — the new line combines the natural appeal of jute fiber with the brand’s proprietary high-performance yarn

G.T.DESIGN opens its showroom in milan - 5 — La Cabina showroom in Milan highlights the details and qualities of every G.T.DESIGN product

G.T.DESIGN opens its showroom in milan - 6 — the Himalayan Skin collection features Himalayan nettle fiber that is produced and hand-spun by mountain communities

G.T.DESIGN opens its showroom in milan - 7 — Deanna Comellini, Art Director and Founder of G.T.DESIGN

G.T.DESIGN opens its showroom in milan - 8 — the Coconutrug collection, made from coconut fiber, repurposes a part of the fruit that would otherwise be wasted

GTDESIGN-designboom-fullwidth01 — Luoghi rugs are entirely hand-painted on both sides, merging the durability of wool distinct colors to produce one-of-a-kind pieces

G.T.DESIGN opens its showroom in milan - 9 — G.T.DESIGN produces rugs of superior ethical, aesthetic and technical quality with full respect for people and the environment

project info:

name: La Cabina

brand: G.T.DESIGN | @gtdesign_official

location: Via Cino del Duca 2, Milan

rug line: Paglietta Cotta