
hardware store finds, craft, and yellow-and-black hazard stripes collide in hacienda okazaki
the collection de-romanticizes the ‘shokunin’ (master craftsman) cliché, celebrating the mundane over the immaculate aesthetic image of japan often portrayed in western media.
a bricolage of craft, souvenirs, and hardware-store finds
Developed during a residency at Metropolitan Fukujusou (AiR) in Kyoto, Hacienda Okazaki is a collection by Hoi Kaloi that examines contemporary Japanese material culture through the lens of reuse, vernacular design, and everyday objects. Produced in response to the Okazaki neighborhood, the project assembles found elements from different cultural and historical contexts, combining Mingei antiques and Shōwa-era souvenirs with components sourced from hardware and discount stores.
The collection is constructed as a series of bricolages in which disparate materials and objects are brought together through processes of reappropriation and recombination. Rather than emphasizing notions of artisanal perfection often associated with Japanese craftsmanship, the project considers the relationship between celebrated craft traditions and the ordinary systems, products, and infrastructures that exist alongside them.

Hoi Kaloi challenges romanticized narratives of Japanese crafts
A central theme of the work by designer Hoi Kaloi is a critique of the romanticized image of the ‘shokunin,’ or master craftsman. Hacienda Okazaki proposes that the value of Japanese craftsmanship cannot be separated from the broader material culture of everyday life. In doing so, the collection shifts attention from idealized representations of Japan toward the visual complexity and informal character of its contemporary urban environment.
The work offers a wry look at the Mingei movement, contending that its founding principles of humility and anonymity are now contradicted by its status as museum treasure. Conversely, the anonymous design brilliance of 100-yen shops is presented as the movement’s true successor: accessible design celebrating ‘the beauty of everyday objects.’ As a visual pun, Japan’s omnipresent yellow-and-black hazard stripes serve as an homage to Manchester’s legendary Haçienda nightclub. Inspired by the work of Ben Kelly and Peter Saville, Hacienda Okazaki celebrates aesthetic irreverence through reuse and reappropriation.













project info:
name: Hacienda Okazaki
designer: Hoi Kaloi | @hoi.kaloi
materials: bamboo, polyurethane foam, woven rubber band, vinyl sticker, PVC lace, steel fittings, enamel, beeswax candle
photographer: Nikos Alexopoulos | @nikosalexopoulos_ph
designboom has received this project from our DIY submissions feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.
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