world-renowned fashion designer and puma creative director, hussein chalayan presents his latest two collections for the sports brand. this year’s autumn / winter collection is inspired by camera mechanics while next year’s spring / summer collection was highly influenced by sailing and kite flying.

hussein chalayan x puma: a/w 2011 and s/s 2012 - 2 urban swift in blue : ‘urban swift’ version of the classic ‘clyde’ running shoe

— following text provided by PUMA

puma by hussein chalayan autumn / winter 2011 collection ‘urban mobility’ a moment of focus. this season, puma by hussein chalayan takes inspiration from camera mechanics. the collection does a double take and is doubly exposed, simultaneously reflecting upon memory and what is captured within a shutter speed second. travel is ever at the collection’s core, but it is refocused with photographic geometry, light, and overlays. the apparel silhouettes are transformed with masculine linear angles, feminine necklines, and twisted drapes. hybrid shoes fuse old and new to create something fresh with a sense of familiarity. it’s a collection reconfigured for a life lived with deliberate speed yet stops just long enough to take in those moments that best define life itself.

for more information on this collection visit : http://urbanmobility.puma.com

hussein chalayan x puma: a/w 2011 and s/s 2012 - 3

several pieces of the autumn winter 2011 collection are grouped under the banner ‘urban swift’…

‘innovative and conceptual, the urban swift is a style inspired directly from hussein chalayan’s spring summer 2009 mainline collection ‘inertia’. within the inertia collection, hussein chalayan used molded latex garments to encapsulate movement and speed and make a statement about the inevitable ‘speed of our lives’. ‘

‘here within urban mobility, we take the silhouette of the iconic puma clyde and have treated the quarter and back panels with injected molded TPU to achieve the same visually compelling aesthetic. finished in a full grain leather vamp and fully leather lined interior, the urban swift adds a unique and sophisticated fashion perspective.’

hussein chalayan x puma: a/w 2011 and s/s 2012 - 4 urban inertia in black

hussein chalayan x puma: a/w 2011 and s/s 2012 - 5 urban inertia whitehussein chalayan x puma: a/w 2011 and s/s 2012 - 6 hussein chalayan, spring/summer 2009 collection, inertia.

hussein chalayan x puma: a/w 2011 and s/s 2012 - 7 WN UM overlay dress, bellow elevation shoes

hussein chalayan x puma: a/w 2011 and s/s 2012 - 8 left: MN UM panel line tee, MN UM track pants, urban swift shoes right: MN UM print windbreaker, MN UM track pants, urban glide shoes

hussein chalayan x puma: a/w 2011 and s/s 2012 - 9 left: MN UM traveller jacket, MN UM track pants, urban swift shoes right: WN UM shutter knit, WN UM texture leggings, WN UM LS texture tee, urban motus fold WN’s shoes

hussein chalayan x puma: a/w 2011 and s/s 2012 - 10 MN UM padded knit sweater, MN UM panel pants, gravity mid shoes

hussein chalayan x puma: a/w 2011 and s/s 2012 - 11 left: MN UM shutter track jacket, MN UM panel pants, gravity low shoes right: WN UM track jacket, WN UM panel pants, UM weekender bag

puma by hussein chalayan spring / summer 2012 collection secured speed. this season, puma by hussein chalayan explores the velocity of wind and flight. inspiration is taken from sport, kites, and sailing, and how their industrial details and dynamics can transform traditional tailoring. the apparel fuses classic shapes with the modernity of technical sport detailing: mesh panels, lightweight nylon, and tyvek. the footwear design is distinct, clean, and methodical, capturing the interplay of sport, motion, and speed through lightweight materials and simple yet supportive constructions. the final touch is the use of kabuki color, inspired by the theatrics and movement of japanese dance. mandarin reds, grey violets, and rusts take the collection to a distinct height, designed for summer months and reflecting on the rapidity of everyday life.(pieces from this line will be available in 2012.)hussein chalayan x puma: a/w 2011 and s/s 2012 - 12 left: all over sail print cape, tailored shorts, hybrid sandals right: all over sail print cape, tab shorts, imora FW shoes

hussein chalayan x puma: a/w 2011 and s/s 2012 - 13 all over sail print tab drape dress, hakkoda shoes, ergo bag

hussein chalayan x puma: a/w 2011 and s/s 2012 - 14 speed of light running shoes

hussein chalayan x puma: a/w 2011 and s/s 2012 - 15 ghost jacket, tailored shorts, speed of light running shoes

hussein chalayan x puma: a/w 2011 and s/s 2012 - 16 kimono tee, motorcross pants, hybrid sandals

hussein chalayan x puma: a/w 2011 and s/s 2012 - 17 right: reversible track jacket, tailored shorts, urban glide mid shoes

hussein chalayan x puma: a/w 2011 and s/s 2012 - 18 reversible jacket

hussein chalayan x puma: a/w 2011 and s/s 2012 - 19 left: mesh panel hoody top, tab shorts, hakkoda shoes right: field jacket, tab shorts, hakkoda shoes

all images provided courtesy of puma