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lamborghini celebrates 60th anniversary with 'chasing the future' automobile by IKEUCHI

Lamborghini x IKEUCHI release ‘chasing the future’ 

 

Lamborghini and innovative futuristic artist IKEUCHI join forces for their new project dubbed ‘Chasing the Future’, on the occasion of the brand’s 60th anniversary. This joint project was named after the motto of this year’s anniversary, ‘the future began in 1963’, and includes two models — the ‘Time Gazer’ and the ‘Huracán STO Time Chaser_111100’. ‘Chasing the Future’ seamlessly weaves timelessness and innovation, proudly bearing the brand’s heritage and renowned qualities. The models incorporate original parts from iconic past Lamborghini models, where innovative spirit, tradition, and IKEUCHI’s cyberpunk aesthetics coexist.

 

‘We are very proud to present this piece of art together with IKEUCHI in this memorable 60th anniversary year. Lamborghini Huracán STO Time Chaser_111100 truly blends tradition and innovation, the past and the future while perfectly embodying Lamborghini’s values. On this milestone of our 60th year, Lamborghini promises to continue to grow as a bold and unconventional brand, never ceasing to challenge itself,’ shared Stephan Winkelmann, Automobili Lamborghini Chairman, and CEO.

lamborghini celebrates 60th anniversary with 'chasing the future' automobile by IKEUCHI
all images ©Lamborghini in collaboration with IKEUCHI

 

 

IKEUCHI’s futuristic signature blends with Lamborghini’s values

 

In this avant-garde artistic collaboration with IKEUCHI (see more here), Lamborghini (see more here) honors its significant milestone of 60 years of existence. The cross-sectional project seeks to explore the common themes shared by Lamborghini and IKEUCHI, such as notions of ‘time’ and ‘timelessness’. The first model has been constructed using authentic Lamborghini parts, taking shape as a large-scale art piece that blends elements of the past, present, and future, boasting the brand’s evolution and pioneering spirit. With strong influences from cyberpunk and robot anime, the artist combines plastic models with industrial product parts, envisioning the future achieved with conventional functionality. The second model is an ‘Opera Unica’, a one-of-a-kind limited edition that expresses IKEUCHI’s theme of cybernetics and Lamborghini’s historic 60 years, interpreted in his distinctive futuristic cyber-industrial signature.

 

‘I am very honored to collaborate with a brand like Automobili Lamborghini especially for its 60th Anniversary. It’s a Brand that is constantly striving to shape the future and challenging the status quo as I do with my art. The Time Gazer and the Time Chaser were created by incorporating original parts from past anniversary models and are meant to be a celebration of Lamborghini’s history from the very past with the aim of living longer also in the future. I hope that Lamborghini owners and many others could enjoy this collaboration as a piece of art that commemorates the next chapter of the ever-evolving brand,’ explained IKEUCHI.

lamborghini celebrates 60th anniversary with 'chasing the future' by IKEUCHI
Lamborghini collaborates with IKEUCHI to commemorate the brand’s 60th anniversary

 

 

‘We are very pleased to enshrine such a valuable collaboration with IKEUCHI who represents the future of Japan.
From broken motherboards, plastic to electrical wiring intricately molded together to establish a cyberpunk apocalyptic aesthetic, he amplifies and investigates the connection and relationship between humans and technology in a country so rich in millennia-old traditions and contemporary culture. There is a great passion for art in all its forms that inevitably merges even into aspects of the everyday life. To a brand that has enriched a country of colors, this collaboration will contribute to add extra shades of recognizability to Japan and Automobili Lamborghini,’ added Davide Sfrecola, head of Japan Automobili Lamborghini.

lamborghini celebrates 60th anniversary with 'chasing the future' by IKEUCHI
‘chasing the future’ celebrates Lamborghini’s history and envisions the future

lamborghini celebrates 60th anniversary with 'chasing the future' by IKEUCHI
IKEUCHI’s cyberpunk aesthetics meet the brand’s timelessness

chasing-the-future-artist-ikeuchi-lamborghini-60th-anniversary-designboom-1800

lamborghini celebrates 60th anniversary with 'chasing the future' automobile by IKEUCHI

chasing-the-future-artist-ikeuchi-lamborghini-60th-anniversary-designboom-21800
lamborghini celebrates 60th anniversary with 'chasing the future' automobile by IKEUCHI
chasing-the-future-artist-ikeuchi-lamborghini-60th-anniversary-designboom-31800
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