belgian paint manufacturer levis (akzo nobel) has come up with a bit of an urban guerilla stunt. conceived and put into practice by belgian firm king george (the mad agency for communication), the installation consists of an XXL levis paint pot mounted onto an existing lamppost eight metres above the ground so it appears to be floating. the post itself has been painted red, creating a stream of paint that looks like it is coloring the car park where it is situated.
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