mizuno gives myaku myaku makeover to its bubbly enerzy sneakers for expo 2025 osaka

mizuno gives myaku myaku makeover to its bubbly enerzy sneakers for expo 2025 osaka

for a brief recap, myaku myaku is the expo’s official mascot, the one in blue and red wearing rolling eyeballs and a sunflower-like head.

Myaku Myaku look for Mizuno’s expo 2025 osaka sneakers

 

Mizuno jazzes up its bubbly Enerzy sneakers with a Myaku Myaku look for Expo 2025 Osaka. For a recap, Myaku Myaku is the Expo’s official mascot with rolling eyeballs and a sunflower head. In Mizuno’s case, it’s a pair of sneakers with a blue upper, a red-bubble outsole, and round eyes around the footwear’s bottom. The sportswear brand uses knitted synthetic fiber for the upper of the Expo 2025 Osaka sneakers, making them breathable.

 

The bubbly synthetic outsole called Miozuno Enerzy Core is resistant to friction. It also allows for soft padding from the rear to the forefoot. The brand says this bubble design helps mitigate the impact when the user lands on their rear foot, all the while supporting the weight of the forefoot. The 3D molded midsole of the Mizuno sneakers bears the print of the Expo 2025 Osaka and Myaku Myaku. It marks the shoes’ edition tailored to the global event.

mizuno sneakers expo osaka
all images courtesy of Mizuno Japan

 

 

Baycrew’s all-black color as the next shoe design

 

The Myaku Myaku-inspired colors aren’t the only new Mizuno Enerzy sneakers on board for the Expo 2025 Osaka. The sportswear brand brings over Baycrew’s original colors, too. These shoes then are all in black, from the upper to the bubbly outsole. No more rounded blue eyes around the bottom part, but at the heel of the Mizuno sneakers, users find the Expo 2025 Osaka tag. This model shares the same properties as the Myaku Myaku-colored version.

 

It has the knitted synthetic fiber for the upper as well as the synthetic outsole. What’s different is the insole. For the Baycrew black version, Mizuno uses the Myaku Myaku pattern. Patterns and blobs in blue, red, and gray swirl around the cushiony sole, and the logo of the Expo 2025 Osaka lies in the rear. The recognizable peering eyes still emerge in the colorful sole, a contrasting shade to the all-black exterior of the sneakers. The Expo 2025 Osaka runs from April 13th, 2025, through October 13th, 2025. The brand starts shipping the Baycrew’s sneakers in February 2025.

mizuno sneakers expo osaka
Mizuno jazzes up its bubbly Enerzy sneakers with a Myaku Myaku look for Expo 2025 Osaka
mizuno sneakers expo osaka
view of the red bubbly outsole
mizuno sneakers expo osaka
heel view of the sneakers
mizuno sneakers expo osaka
the sportswear brand uses knitted synthetic fiber instead for the upper of the Expo 2025 Osaka sneakers
the bubbly synthetic outsole called Miozuno Enerzy Core is resistant to friction
the bubbly synthetic outsole called Miozuno Enerzy Core is presently resistant to friction

mizuno-myaku-myaku-bubbly-enerzy-sneakers-expo-osaka-2025-designboom-ban
Mizuno brings over Baycrew’s original colors, too
no more rounded blue eyes around the bottom part for the Baycrew's color
no more rounded blue eyes around the bottom part for the Baycrew’s color unlike the other look
view of the Baycrew's outsole
all black shade even for the outsole to demonstrate the Baycrew’s color
mizuno-myaku-myaku-bubbly-enerzy-sneakers-expo-osaka-2025-designboom-ban2
as seen, the brand retains the Expo 2025 Osaka tag

project info:

 

name: Energy Expo 2025 Osaka

brand: Mizuno | @mizunojp

event: Expo 2025 Osaka | @expo2025japan

location: Yumeshima Island, Osaka, Japan

dates: April 13th, 2025 -October 13th, 2025