my urban living room by jeremy agnew + david myron for smart and BoConcept, paris
my urban living room by jeremy agnew + david myron for smart and BoConcept, paris my urban living room by jeremy agnew + david myron for smart and BoConcept, paris
oct 09, 2013

my urban living room by jeremy agnew + david myron for smart and BoConcept, paris

‘my urban living room’ installation by jeremy agnew + david myron for smart and BoConcept, paris
photo © natalie weiss




after installations in both munich and copenhagen, the next stop of the ‘my urban living room’ project by smart and BoConcept was paris! using the same design brief as the past two editions of the four part european city project, british-born, paris-based designers and artists jeremy agnew and david myron were invited to envision their interpretation of an urban living room in the public space. with the BoConcept smartville furniture collection and the smart fortwo edition BoConcept as centerpoints of their one-day installation, jeremy and david transformed the place de la république, paris into an outdoor living room.

installation with hundreds of bright yellow ribbons
photo © natalie weiss




with the help of friends, the duo attached 4,000 cut strands — equating to approximately 10 kilometers — of yellow ribbon to a modular lattice frame structure, supported by high-tensile metal cables. emphasizing the playfulness of the BoConcept designs, five air multiplier fans let the bright yellow strings float in the air, brushing the surface of the car. the doors were open to the public, inviting visitors to get in, sit down and experience the movement of the sculptural installation. in fact, this was the artist’s aim: to create a space that engages the viewer and beckons them to interact with the dynamic artwork. ‘the living room is a bastion of safety, a place of seclusion, and yet a space we invite others to enter when we feel comfortable with their person and presence.‘, explains jeremy agnew, ‘this interaction with the environment was something that we felt was vital to the experience.’


read a full interview with jeremy agnew and david myron on their concept behind their urban living room here.

smart fortwo edition BoConcept covered by yellow ribbons
photo © natalie weiss

open doors invite passengers to experience the flowing movements of the yellow ribbons inside the car
photo © natalie weiss

customized BoConcept furniture with yellow ribbons attached
photo © natalie weiss

BoConcept furniture collection (customized)
photo © natalie weiss

the installation at the place de la république, paris
photo © natalie weiss

interior of the smart fortwo edition BoConcept
photo © natalie weiss

detail of smart fortwo edition BoConcept
photo © natalie weiss

artists david myron (left) and jeremy agnew (right)
photo © natalie weiss



see more photos of the installation set-up in the gallery below:

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