nendo: mimicry chair installation at london V&A museum nendo: mimicry chair installation at london V&A museum
sep 16, 2012

nendo: mimicry chair installation at london V&A museum

‘mimicry chairs’ by nendo image © daici ano

japanese design studio nendo has conceived a collection of ‘mimicry chairs’ composed of pressed and punched metal and lacquered white to give it a ghost-like aesthetic. the project’s philosophy is generated through reinterpreting and multiplying a single white chair in ten different ways, where the series will then appear in ten varying locations throughout the V&A victoria & albert museum during 2012 london design festival – the experience beginning in the main entrance of the museum. the journey then carries on throughout the space – positioning the chairs in galleries, staircases and corridors. each design has been carefully created to reflect and ‘mimic’ the location in which it is placed – poetically communicating the relationship an object shares with its environment.

the chairs are composed of pressed and punched metal and lacquered white to give it a ghost-like aesthetic image © daici ano

the project’s philosophy is generated through reinterpreting and multiplying a single white chair in ten different ways image © daici ano

video © CraneTV Video Magazine

the series will then appear in ten varying locations throughout the victoria and albert museum image © daici ano

the project will run through the 2012 london design festival image © daici ano

the experience begins in the main entrance of the museum image © daici ano

the project poetically communicates the relationship an object shares with its environment image © daici ano

each design has been carefully created to reflect and ‘mimic’ the location in which it is placed image © daici ano

the chairs in a stacked formation image © daici ano

the chairs will be positioned throughout galleries, staircases and corridors image © daici ano

a chair hanging from the ceiling image © daici ano

the audience is able to experience the designs throughout the museum image © daici ano

  • Jesus, Nendo! How do you crank out so much stuff?

    SF says:
  • Its looks great in photographs, but not so good on site. At the V&A, they look, cheap and out of place.

    thoughts2design says:
  • There are always haters. I liked them a lot in the setting.

    Urbinus says:
  • The contrast of new and old, opulent and minimal is right here.
    It blends in well.

    Gabriele says:
  • they look nice as scupltures, but they are not inviting to seat…IMHO

    Lio says:
  • they ARE sculptures – its a GALLERY !!!

    the first set with the big frames are brilliant

    dbkii says:
  • I find it incredible that these shapeless chairs somehow emanate so much personality. Congrats on the storytelling aspect. Lots to learn and incorporate. good tips for our [url=http://www.thepowerpointagency.com] powerpoint designers [/url]

    Jess Banks says:
  • They should totally mass produce and sell them! So exciting!

    A K says:
  • @SF. By not paying the majority of their staff. Great design thinking, shameful employment attitude.

    -_- says:
  • NENDO FACTORY!!

    GG says:
  • no pega ni con cola.

    Mazureque says:
  • It’s crazy how such a simple idea add so much to the feel of place.

    Sharky says:

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