architecture of the NIKE mercurial superfly 10 football boot
 
architecture of the NIKE mercurial superfly 10 football boot architecture of the NIKE mercurial superfly 10 football boot
may 09, 2014

architecture of the NIKE mercurial superfly 10 football boot

architecture of the NIKE mercurial superfly 10 football boot

 

 

 

at the end of april 2014 we brought you exclusive coverage of the NIKE mercurial superfly, the company’s football boot built for speed. they have shared more design details with us about the cleat that was in development for four years and incorporates their flyknit technology.

 

denis dekovic, footwear design director at NIKE explains all in this video interview:

 

 

 

‘in the past we designed for specific positions. today we work on playing style – football has changed. someone like neymar is not in a specific area of the pitch. barcelona has changed the way football is played. its a little bit less position driven; its more playing-style driven, but when it comes to pros we work with players that we have already identified and love that kind of boot. for example, neymar loves the ‘hypervenom’, so when it comes to designing the next one, he’s involved.’denis dekovicread more

 

 

nike_Mercurial_superfly_02
elevations of the NIKE mercurial superfly 10 football boot

 

 

nike mercurial superfly football boot designboom
the design incorporates NIKE’s flyknit technology

 

 

nike_Mercurial_superfly_03
section illustrating the foot’s fit within the shoe

 

 

nike-mercurial-superfly-football-boot-designboom-15
the boot is engineered to provide that extra micro-second that could make all the difference

 

 

nike mercurial superfly football boot designboom
a micro-textured three-knit weave puts a minimal amount of material between the foot and the ball

 

 

nike_Mercurial_superfly_06
all conditions control

 

 

nike_Mercurial_superfly_04
the cleats are specially designed for traction

 

 

nike mercurial superfly football boot designboom
the sole of the shoe features a flexible full-length carbon plate

 

 

nike mercurial superfly football boot designboom
the design aids in efficiently transferring traction to the ground

 

 

nike mercurial superfly football boot designboom
portuguese superstar cristiano ronaldo was on hand to model the new boots at their launch

    have something to add? share your thoughts in our comments section below.
    all comments are reviewed for the purposes of moderation before publishing.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

    PRODUCT LIBRARY

    a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

    design news

    ×
    keep up with our daily and weekly stories
    493,017 subscribers
    - see sample
    - see sample