odo fioravanti develops three freeride board concepts for land rover
 
odo fioravanti develops three freeride board concepts for land rover odo fioravanti develops three freeride board concepts for land rover
may 04, 2016

odo fioravanti develops three freeride board concepts for land rover

odo fioravanti develops three freeride board concepts for land rover
all images courtesy of odo fioravanti design studio

 

 

 

odo fioravanti design studio’s ‘freeride’ project presents three product concepts influenced by the recently released range rover evoque convertible. drawing from the vehicle’s all-terrain capabilities three board prototypes were created: a surfboard, snowboard, and longboard. ‘freeride’ represents the thrill of the extreme, embodying the luxury SUV’s identity. the range rover evoque convertible and all concepts were presented during milan design week 2016.


‘freeride’ exhibition during milan design week 2016

 

video courtesy of odo fioravanti


surfboard

odo fioravanti freeride board concepts land rover MDW
snowboard


longboard

odo fioravanti freeride board concepts land rover MDW
textural detail imitating the car’s radiator

odofioravantidesignboom03
tail

odofioravantidesignboom02
fin detail

odo fioravanti freeride board concepts land rover MDW
designer odo fioravanti with ‘freeride’ surfboard for land rover

 

 

designboom has received this project from our DIY submissions  feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

 

edited by: nick brink | designboom

  • I always love whatever Odo fioravanti did, Every product he design, its unbeleivable. I love it.
    Evently, I distribute Dragonfly for my customer, whatever from Odo, they still love so much.
    Great thanks for you!

    Linda Pham says:

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