vittel refresh water bottle cap reminds you to stay hydrated
all images courtesy of ogilvy paris
ogilvy paris have come up with an innovative way to remind people to drink the recommended 8 glasses of water a day. designed for vittel, a french brand of bottled water, the ‘refresh cap’ is a bespoke topper that pops up a tiny red flag every hour to prompt you to take a sip. when you twist the bottle cap shut, a timer autonomously begins, counting down the minutes until your next notification. the device encourages people to stay hydrated throughout the day in a fun and engaging way, promoting good health through design.
vittel refresh cap
video courtesy of bigumigu
a flag pops up when the timer goes off, reminding you to take a drink
set the timer to the desired time
OGILVY & MATHER (8)
Apr 23, 2018
Sep 23, 2014
Jun 03, 2014
May 15, 2014
Jun 06, 2013PRODUCT LIBRARY
May 04, 2021in an hour long conversation, the founding partner of eminent architectural firm herzog & de meuron spoke about his firm’s practice and legacy, and the cultural role of the architect today.
connections: +210
Apr 29, 2021the apple logo features altered colors, which look darker and duller, and match exactly the colors of the new iMac.
connections: +370
Apr 29, 2021the designer has removed the traditional brass casing to unveil the basic essence of the wind instrument, and house it in an unexpected material and shape.
connections: +500
Apr 28, 2021vest ONE contains AEROSIZE's patented hybrid airbag system that's smaller than standard kits used in avalanche backpacks.
I wan a buy this product So please let me know the contact details to buy.
Can I buy it online ?
I think this will be a good reminder but one that needs to be placed next to your computer screen or next to something your looking so when the flag pops up you notice it, dont leave it in the fridge and go watch tv, defeats the purpose.
Cute functional design… do we need it… probably not. But what the heck, I’d use it. I just hope it doesn’t actually tick!!?
Dear Dirk16,
you are right, it is just as easy to ignore this reminder. BUT (!) I don’t agree with you, because if nobody does something nothing will change. So let us start with a little flag and end up with a healthier body. Maybe these People need some more of that bottles and if they pass one and see “oh the flag is up” they remember to drink, it work! Even if this takes more than one hour! So you see, it is a good Idea. But you don’t have to spend Money if you didn’t feel confident with this screw-cap! And if YOU drink enough… be happy and Have a nice Day
@Dirk16– Seeing as 70% of Americans are dehydrated and this has a huge impact on wellbeing and performance, I would disagree with your statement “things the world does not need.”
WE all know visual reminders are an effective way to promote action and remembering.
LOVE THE IDEA AND PRODUCT.
-Alex Place, CE-knO, H2knO.org
Sorry, but…”things the world does not need” in my eyes. The flag will brak off soon and then you have to despose a lot of material. One who forgets to drink will oversee this thing anyway.