color authority pantone has launched the color match card which can help you identify any color in real life. with the size and portability of a credit card, this unique solution works with your phone’s camera to measure and match colored objects, materials, and surfaces to a pantone color.
images courtesy of pantone
developed by pantone, the card makes matching an inspirational color to pantone as easy as taking a photo — at accuracy levels approaching more expensive color-reading devices. to make it work work, you have to download the pantone connect mobile app (available for both iOS and android) to capture color, research for the best match, and save the color to a palette for designing later in the pantone connect extension for adobe creative cloud.
the laminated paper-board card material is both lightweight and durable and comes with a protective sleeve. to use it, just select the measure option on the app, place the card flat on the solid color, and align the phone over the card at an angle. the app will then give you several options to match the color. for best results, try to have good lighting conditions with minimal overhead glare.
name: color match card
pantone (50 articles)
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