BERG london + dentsu create penki, a mobile-based drawing app

 

 

 

‘penki’ is the japanese word for paint and also the name of a new mobile app based on the iPad drawing app developed by BERG london and dentsu. the small app allows users to paint 3D messages and images using long exposure photographs. the app is currently only available on the iPhone but will be released soon for iPad. beyond the app, users only require a digital camera, and a dark room. users type in their message and the app does all the work, allowing them to take a long photo in the dark, revealing the words as they move the phone around in the space.

 

 

BERG london + dentsu create penki, a mobile-based drawing app

 

BERG london + dentsu create penki, a mobile-based drawing app

 

BERG london + dentsu create penki, a mobile-based drawing app

 

BERG london + dentsu create penki, a mobile-based drawing app