peter saville x umbro : new england home kit
peter saville x umbro  : new england home kit peter saville x umbro  : new england home kit
sep 01, 2010

peter saville x umbro : new england home kit

this week sees the start of qualifying games for euro 2012. in their match against bulgaria on friday the english national team will be wearing a new tailored by umbro kit bearing a pattern designed by peter saville for the first time.

— following text from umbro

‘the new fabric print on the shoulder panels of the home shirt is inspired by an increasingly diverse england. made up of different interpretations of the classic st george’s cross symbol, the pattern is displayed through the repetition of four different coloured crosses that are evocative of the basting stitches synonymous with bespoke tailoring.’

‘the traditional red cross is still present alongside blue and green ones, which are colours present in the official england team crest. these have been joined by a purple cross, a blend of all the three previous colours to accentuate diversity.  the conceptual change visually reflects modern england in a noticeable step forward from the current all white kit.’

‘commenting on the new fabric design, saville said: ‘both the nation and the fans themselves are more diverse than ever before – whether that’s differences in politics, religion, ethnicity, fashions, music and art.  the landscape of england has shifted dramatically over the past couple of decades and we are now one of the most culturally diverse nations in the world. football is a language that everyone can relate to and the new england home kit provides the perfect canvas to reflect what england looks like today. the reality of modern england is expressed in this pattern as it reclaims the st george’s cross to positively represent our contemporary society.’

‘the shirt takes its inspiration from the more formal classic shirts of england’s footballing past.  umbro has developed a new longer, more open neckline for the shirt, building on the square neckline that was designed for the away shirt but allowing additional movement across the chest, keeping its shape especially when a player is running. featuring blue shorts and white socks with blue trim, the shorts and socks have taken the royal blue colour evident in the three lions crest throughout england’s history.’

‘alongside the white home shirt will be the new home goalkeeper’s shirt in black with a purple trim. purple piping has been added to the kit after saville was inspired by the cut-line on a formal shirt, feeling that this highlight made the kit look like a design sketch.’

(top row: joe hart, adam johnson, eric dier, jade bailey, saido berahino, thomas cruise; bottom row: jack wilshere, fern whelan, wayne rooney, connor wickham, theo walcott)

‘the shirt was revealed in a ‘new fabric of england’ team line-up featuring some of the country’s most talented younger generation of players.  sitting alongside senior players, wayne rooney, theo walcott, adam johnson and joe hart are the likes of jade bailey, who at only 14 years old has represented england at the women’s under-17 level; eric dier, the 16 year old promising centre-back currently in the youth system at sporting lisbon; and arsenal’s jack wilshere, who was first called-up to the senior squad for the august friendly against hungary.’

more info on the new kit can be found over on umbro’s blog

all images courtesy of umbro

  • The player’s name will cover up the pattern!!! Like the change to blue shorts.

    Rob says:
  • peter saville. now that’s one bloke who has earned the distinction of being able to call himself (if he wants to, that is) a graphic designer.

    ray ray says:
  • Only feels two minutes since the last kit came out?!

    Peter says:
  • You can give the England team new kit but will they play any better? For me the last one was nicer this feels a bit rushed? forced even?

    John Terry says:
  • well,, that should help them get into the final now shouldn’t it.

    bollocks says:
  • I’d have added blue trim to the players shirt, like the goalie shirt has purple.

    Wudashudacuda says:
  • Poor old Peter! He looks old (and depressed) enough to remember the last time England won a tournament! Take the money and run, Peter!

    Alf Ramsey says:
  • doesnt look good

    kfc says:
  • political correctness and cultural neutering has meant the cross of St. George has been increasingly diminished since it was – belatedly – incorporated into the design

    mart says:
  • Nice and subtile

    Greg says:
  • yes, it is a beautiful white shirt with lots of detail

    Piet says:
  • Wait, all I see is white and some little crosses.. and from far i bet you only see white, so… You designed a white shirt? seriously…

    nn says:
  • (@nn: that’s really true,seen from far ,+ running player,only white is seen:crosses are too small so a problem….)
    Other than that,I think design is fine, shirt would work better for collectors maybe…looks like 90s Sergio Tacchini’s. Peter Saville, cult graphic designer from nicer music from the 80s… 🙂

    !emalosho says:

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