shoe maker reebok has just announced their second collaboration with designer john maeda. the new shoe design is based on the classic reebok ers 5000 design. maeda designed his own version of the shoe using the first principle from his laws of simplicity, ‘reduce’. the design features a reflective metallic upper on a white base with clear accents. writing by john maeda is also featured on the back of the shoe as well as on the inside. maeda’s signature appear on the toe cap of the left shoe.

http://www.reebok.com reebok reduce by john maeda

reebok reduce by john maeda

via kitsune noir