reebok reduce by john maeda
reebok reduce by john maeda
jul 25, 2009

reebok reduce by john maeda

shoe maker reebok has just announced their second collaboration with designer john maeda. the new shoe design is based on the classic reebok ers 5000 design. maeda designed his own version of the shoe using the first principle from his laws of simplicity, ‘reduce’. the design features a reflective metallic upper on a white base with clear accents. writing by john maeda is also featured on the back of the shoe as well as on the inside. maeda’s signature appear on the toe cap of the left shoe. reebok reduce by john maeda

reebok reduce by john maeda

via kitsune noir

  • AM i missing something here ? what was reduced in introducing this product ? more junk in the landfill…

  • Oh man his last Reebok collab was sooo much cooler. Where’s the art in this?

  • no news, no vision , just more consumer offerings.
    simplicity is not simple


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