ronan and erwan bouroullec design kvadrat's copenhagen showroom
 

ronan and erwan bouroullec design kvadrat's copenhagen showroom

the new copenhagen kvadrat showroom designed by ronan and erwan bouroullec opened its doors in november. beside the showroom spaces, the designers, together with kvadrat, created a series of visionary products such as the ‘ready made curtain’, roller blinds, several textiles, and a rug.

ronan erwan bouroullec kvadrat
the new kvadrat showroom
all images © michel giesbrecht & studio bouroullec

 

 

‘the concept we developed is focused on materiality, which is at the heart of the kvadrat brand’, says erwan bouroullec. ‘for instance, the showroom aims to deliver total flexibility to create scenes with large pieces of textiles and rugs. doing so provides a deep insight into the weave, weight, transparency and quality of each design’.

ronan erwan bouroullec kvadrat
the project aims to deliver total flexibility

 

 

the showroom is located close to an industrial harbor, and large windows flanking three sides of the building provide panoramic view towards the centre of the city. the space is divided by two parallel brick walls topped with transparent glass screens. the bright and airy gallery has an office area on one side, and a shelving for textiles and rugs on the other. the fabrics are displayed on a heavy-duty shelving and hanging system, which is fixed on a tailored gridded track-ceiling. due to the special structure of the system, the space can be completely cleared or, alternatively, present installations.

ronan erwan bouroullec kvadrat
the products are displayed on a heavy-duty shelving and hanging system

 

 

reflecting the brand’s collection, the finishes of this space project a strong sense of materiality, volume and tactility. in addition to the glass and brick walls, there are natural oak and concrete surfaces, and desks made from really solid textile boards. to bring the collection to focus, white is the dominant color in the showroom, and black is also used to stand in contrast to the white. 

ronan erwan bouroullec kvadrat
white is the dominant color in the showroom

 

 

most of the furniture is custom-made, while some was initially designed by bouroullec studio for VITRA. the studio’s tiles designed for mutina are used in the bathrooms, and the seating in the showroom is all upholstered with kvadrat’s ‘basel’ and ‘hallingdal 65’.  

ronan erwan bouroullec kvadrat
the kvadrat collection

 

 

project info:

 

design: ronan and erwan bouroullec
kvadrat team: anders byriel (CEO), jacob manz (exhibition manager and vice presient), njusja de gier (vice president branding & communication)
photography: michel giesbrecht

    have something to add? share your thoughts in our comments section below.
    all comments are reviewed for the purposes of moderation before publishing.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

    PRODUCT LIBRARY

    a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

    design news

    ×
    keep up with our daily and weekly stories
    491,072 subscribers
    - see sample
    - see sample