weaving together fabrics that are equally as beautiful to look at as they are to touch, rubelli has produced unique venetian textiles since 1858. their traditions are paramount but, at the same time, so are their innovations. at paris deco off from january 17 to 21, 2019, the brand’s presentation is centered on color as they unveil three new collections: rubelli, rubelli venezia, and dominique kieffer. the foremost range debuts a state-of-the-art fabric that not only appears and feels like one of their classic clothes but is also extremely high performing and versatile.

rubelli paris showroom
image credit carlo battiston, cuba studio
(main image: rubelli venezia, daisy range
image credit omar sartor, styling by studio salaris)

 

 

the rubelli collection has been designed with high performing technical fibers and textures that ensure it is suited for indoor and outdoor projects. this can be for both residential and contrast use, thanks to its wide versatility and personalization options. the fabrics boast over 300 colors and shades to deliver the perfect choice for your designs. options are detailed according to the number of shade variants they contain, varying from fiftyshades to fabthirty and from twilltwenty to diecielode. overall, this provides personalized luxury to designers – a modern quality that highlights why the collection bears the name of the brand.

the 300+ colors of the rubelli collection at rubelli paris showroom
image credit carlo battiston, cuba studio

 

 

in a triumph of colors, the rubelli collection is on display at their historic showroom on rue de l’abbaye in paris. following a theme that is ‘all about colors’, the space – designed and built by hangar design studio – links all three collections harmoniously through specifically spread out visual merchandising. for example, a soft blue carpet populated with rubelli casa pouffes are covered in different colored fabrics from all three collections. furthermore, large fabric lamps highlight the same union but also adds warmth to the space. the exhibit showcases how many different fabrics with different styles can still work collectively in projects.

large fabric lights hang above the rubelli paris showroom
image credit carlo battiston, cuba studio

 

 

within the showroom, a space dedicated to the rubelli venezia range evokes a more romantic impression. using the age-old art of weaving silk in the renowned italian city, these three components combine to interweave beauty, tradition and colors. shimmering shades of the silk and textured surfaces delight whilst its floral patterns interplays with light and shade. in a single weave, the fabric finalizes a sophisticated aesthetic. when used, it is one that creates both characterful classic or contemporary interiors.

the rubelli venezia collection at rubelli paris showroom
image credit carlo battiston, cuba studio

 

 

featuring plants and more neutral tones, the space in the showroom for the new dominique kieffer collection exemplifies its inherent calmness. designed by their in-house team for use by other designers themselves, the line is symbolic of renewal. the naturalness of the weaves and colorways bring a modern, essential and sophisticated character to the collection. these natural materials include yarns such as linen, wool, hemp and cotton.

the dominique kieffer collection at rubelli paris showroom
image credit carlo battiston, cuba studio

 


rubelli, velvetforty range
image credit omar sartor, styling by studio salaris

 


a close up on the rubelli fabthirty range
image credit omar sartor, styling by studio salaris

 


rubelli baba jaga range combined with rubelli ralph range
image credit omar sartor, styling by studio salaris

 


rubelli, diecielode range
image credit omar sartor, styling by studio salaris

 


background in rubelli ralph, and armchairs covered with rubelli fabthirty
image credit omar sartor, styling by studio salaris

 

 

project info:

 

brand: rubelli

collections: rubelli, rubelli venezia, and dominique kieffer

showroom design: hangar design group

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