sagmeister & walsh compete to remix the adobe logo on a game show
 
sagmeister & walsh compete to remix the adobe logo on a game show sagmeister & walsh compete to remix the adobe logo on a game show
mar 06, 2014

sagmeister & walsh compete to remix the adobe logo on a game show


sagmeister & walsh compete to remix the adobe logo on a game show

all images courtesy of sagmeister + walsh

 

 

 

 

new york based graphic designers stefan sagmeister and jessica walsh of sagmeister & walsh have visualized and produced a five part game show series, in which the creative duo battle it out in a handmade logo-making competition. after being approached by adobe to depict an interpretive graphic of their traditional brand mark, the two decided to pursue their familiar hands-on aesthetic by staging an elaborately crafted set on which they each design a unique logo in 10 minutes time using an eclectic assemblage of appropriated craft materials. the program of the show mirrors the classic tv format: three spinning wheels bear the names of various objects and items, from eggs to a pinata; each is spun by the show’s host, played by t0dd newton, who reads aloud the mediums that the contestants must use in the materialization and assembly of their interpretive emblem. when time runs out, the top design names that comprise the panel of judges — stefan bucher, jessica hische, joshua davis, noreen morioka — assess the success of each work, and dole out a grade from 1 to 5. take a look below for episodes 1, 2 and 3 already released from the series, where the score stands as stefan – 48 and jessica – 46.

 


episode 1, sagmeister x walsh
video courtesy of sagmeister & walsh

sagmeister + walsh remix the adobe logo as a game show
round one: adobe logo by stefan was awarded 14 points

sagmeister + walsh remix the adobe logo as a game show
round one: adobe logo by jessica was awarded 14 points

 


episode 2, sagmeister x walsh
video courtesy of sagmeister & walsh

sagmeister + walsh compete to remix the adobe logo on a game show
round two results

sagmeister + walsh remix the adobe logo as a game show
round two: adobe logo by stefan was awarded 19 points

sagmeister + walsh remix the adobe logo as a game show
round two: adobe logo by jessica was awarded 16 points

 


episode 3, sagmeister x walsh
video courtesy of sagmeister & walsh

sagmeister-+-walsh-remix-the-adobe-logo-as-a-game-show-designboom-10
round three

sagmeister + walsh remix the adobe logo as a game show
round three: adobe logo by stefan was awarded 15 points

sagmeister + walsh remix the adobe logo as a game show
round three: adobe logo by jessica was awarded 16 points

  • why?

    not so famous designer says:
  • Round three, i prefer adobe logo by stefan. Sorry Jessica. But congrats for the show, really fun!

    1week1project says:
  • Looked like a lot of fun. Puck Ferfection!

    Famous Electrician says:

have something to add? share your thoughts in our comments section below.
all comments are reviewed for the purposes of moderation before publishing.

comments policy
LOG IN
designboom's comment policy guidelines
generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
the correction is at the discretion of the post editor and may not happen immediately.

what if you disagree with what we or another commenter has to say?
let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

- please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
- please don't personally insult the writers or your fellow commenters.
- please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
- please don't include your website or e-mail address in your comments for the purpose of self-promotion.
- please respect jury verdicts and do not discuss offensively on the competition results
(there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
the best 100-200 entries too.)

a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

PRODUCT LIBRARY

a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

design news

×
keep up with our daily and weekly stories
492,670 subscribers
- see sample
- see sample